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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
The product life cycle and online fashion
ASOS.com is the UK's market leader in online fashion retailing. It offers own-label, branded fashion and designer goods. Its headquarters are in Camden Town...
Increasing brand awareness through social media communications
Voted ‘Luxury Retailer of the Year’ in 2013, Harrods is a department store with a difference. Its unique brand is recognised across the world....
Building brand equity
Deciding to buy a certain product involves choosing between the many alternatives in the marketplace. Such decisions are rarely easy, as in most markets,...
Managing workforce requirements
ScottishPower currently supplies electricity and gas to over five million homes and businesses in the UK and operates an extensive electricity transmission and distribution...
Building human resources to provide a foundation for growth
In the modern business world, organisations must deal with rapid change. These include new technologies, e-business, and new and different types of competition. Organisations...
Developing the skills for managing change
Change is something that happens in businesses all of the time. Change can occur in an organisation’s internal or external environment. As a result,...
Investing in natural gas drilling down into the risks
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Managing financial risk
There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
Innovation research and development
The Dyson Dual CycloneTM is the first breakthrough in vacuum cleaner technology since 1901. In 1979, James Dyson noticed that his bag vacuum cleaner...
Using call centres to deliver customer solutions
Customer satisfaction depends upon a product’s performance in relation to a buyer’s expectations. If the product’s performance falls short of expectations, the customer will...
Operating globally through technology
This case study focuses on how information technology enables Morgan Stanley Dean Witter to operate within the global financial market place and maintain a...
Ethically serving stakeholders
One of the most interesting types of business ownership is that of a co-operative. This is because co-operatives are owned by their members, not...
Engaging with stakeholders
The textile manufacture and clothing distribution industry has seen dramatic changes in recent years. Consumers’ expectations are higher today than ever before, they expect...
Stakeholder engagement
The Kellogg Company is the world’s leading producer of cereals. For more than 100 years, Kellogg’s has been a leader in health and nutrition...
Promoting sustainable development
Suppose that every person in the world were to demand goods and services in the same quantities as people in western industrialised nations demand...
Providing support through the stages of the business cycle
Everybody faces a degree of uncertainty within his or her daily lives. No matter how well people plan, it is impossible to get rid...
Supporting international trade
One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Managing change through training and development
Britain relies on rail. The railway is a vital part of Britain’s economy and infrastructure. More people travel by rail now than since the...
The repositioning of Hobnobs
United Biscuits (UB) is an international foods business operating in 24 countries. The company manufactures, markets and distributes biscuits, savoury snacks and frozen and...
Developing employees as organisational assets
Kingfisher plc is one of Europe’s leading retailers based around three main sectors - DIY, electrical and general merchandise. The company employs over 130,000...
Our business theory pages cover all the topics you need to know in business.
Economic conditions
Before creating business plans or when evaluating existing ones it is important to 'scan' the external environment.
This takes the form of a SLEPT...
Organisations that provide financial services
Banks like Abbey provide a number of important financial services to businesses:
Loans provide businesses with expansion capital. A secured loan is one that is...
Communication
Communication is passing on ideas and information. In business, we need good, clear communication. The contact may be between people, organisations or places and...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Website design trends that will be popular
Change is a huge part of web design. Every few months new trends become popular, while older trends start to disappear and the most...
5 Things Know Starting an eCommerce Business
Are you one of those individuals looking to run an online business from your laptop?
The e-commerce world presents a ton of opportunities for people...
How to increase revenue with your website
Source:pixabay.com
Businesses of all shapes and sizes are flocking the booming online frontier. They seek to establish a strong online presence, delight target customers and...
Role of business strategy in organizational growth
We all know that no business can survive without a robust and focused Business Strategy. It is the pillar and growth engine of any...
Why start up businesses need IT support the most
Written by the experts in IT Support - Amazing Support
Small businesses face various challenges such as insufficient staff members, over-dependence on clients, and balancing...
Tips for choosing a brand logo
Don’t underestimate the importance of your logo. Too many fashion startups do not put in the appropriate effort when it comes to creating a...
Protecting Business Assets the Right Way
Are your company's assets protected? There's a lot more to that concept than making sure warehouses and office are locked up at night. It's...
Six mistakes companies make during international expansion
Every business owner is bound to make a few slip-ups during international market expansion, but some missteps are costlier than others. Here, we count...
Why challenging your industry’s skeletons can actually boost growth
When a new company enters a sector, they disrupt the market with their unique selling point. This might be the product, service or people,...
White Label Digital Payment Platform
Finding the right payment gateway partner is one of the keys to a company's or brand's success and growth. Many business owners like the...
How to get the best loan for your business
Securing the best loan for your business means taking advantage of your business start up's potential to get the best loan on terms that...
Aspire globals first year in the stock market
One of the biggest stock market launches in the gambling sector was Aspire Global and since its launch, it has gone from strength to...
How to support staff on their first day of work
When running a business, hiring new employees is something you’re likely to do on a regular basis. Employees are the people that bring your...
Business lunch all you shouldn’t do
Business lunch may be the opportunity your business needs to approach customers and suppliers. Understand all about this corporate world ritual in this content...
Building a culture of adaptability – how to keep your business thriving in a rapidly changing world
As the Greek philosopher, Heraclitus, said: the only constant in life is change. With the whole world trying to make sense of the changes...
How SEO can be beneficial for your business growth
You may not familiar with the term SEO but do you know it can be many benefits for your business. It means Search engine...
Hiring outside editor business blog
When you operate a business, you’re always looking for new and inventive ways to market the products you sell or the services you provide....
3 things to consider when finding professional digital web solutions in the UK
A good web solution company can affect the website’s SEO in many ways, and as it's not guaranteed that it'll improve your search rankings,...
What Do Young People Like to Do These Days?
As technology continues to fill up most of our lives, it is no surprise that a lot of things that young people like to...
Top Advice on How to Improve Your Writing Skills
The world has changed, having put writing at the top of the means of human cooperation. Today, people communicate more through writing messages and...
Need A Laptop For College? Laptops 4 Learning Can Help
It’s no secret that the world is growing increasingly digital by the day. From school to leisure, the overwhelming majority of our lives are...
Top 7 myths about casinos
Casinos have been around for quite a long time, but myths and misconceptions about gambling still exist. These myths range from the good to...
Online casino gaming by country
Online casinos have started dominating the online world. There are a lot of websites that host games online, and you can even bet real...
How Non GamStop Casinos are Changing the Landscape of UK Online Gambling
When you think about it, there are more benefits to using a foreign casino compared to a UK-based casino. Think about bonuses. Operators based...
Boundless Reality: Navigating the Future with All-in-One VR Headsets
The immersive realm of virtual reality (VR) is set to undergo revolutionary advancements with the introduction of futuristic devices that promise to take the...
6 Cost-Effective Ways To Market Your Online Gaming Brand
The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
Go big or go home – Sildenafil
Erectile dysfunction sounds very dire, and in honesty, there's hardly a man alive who'll discuss ED with any enthusiasm. Men tend to treat ED...
The importance of having a community defibrillator
Are you considering a defibrillator for your community? If yes, this will be one of the best decisions you are going to make. The...
Daughter Birthday Party with Brown and Rose Bears
How about having your daughter's next birthday party decorated in a brown and rose bear party theme? It's a really enchanting combination, where these...
Sparkle and Shine with The Secret to Radiant Wedding Dresses Revealed
The one thing that grabs the utmost attention in a wedding destination is the wedding dresses of the bride and groom. The radiant wedding...
Up Your Golf Game With These Science-Backed Tips
For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...
5 Ways to Wear a Bathing Suit With Confidence
It's time for the swimsuit season, pool parties, and warm weather. There is never a better time to feel fantastic and look amazing. Many...
Services You Didn’t Think You Will Need One Day
One thing’s for sure in this life: change is here to stay. We can be busy enough with our normal daily challenges, without the...
Pros and Cons of Taking out a Personal Loan
A deeper understanding of Personal Loans.
There are many types of loans that you can choose from, as you can see with CreditNinja. You can...
Short-term loans and advances – how to be smart about it
If you fail to make a smart repayment plan, short-term loans can quickly send you into a financial abyss. There's no doubt that missed...
New Car Finance Considerations
One of the best feelings in the world is driving home a new car. However, before you can actually do so, you'll need to...
5 Things to know before signing a car loan
Purchasing a vehicle might be an exciting event, but it may also be stressful. There are a few things you should check for before...
Things to know about Proton Persona 2019
Without time after Iriz, it's now the turn of the Proton Persona facelift version to go viral.Presented with a more sporty and fresh design,...
How often do we need to wash curtains, rugs and sofas?
In addition to worrying about cleaning clothing or bed, table and bath items, items that include the decoration of houses and apartments also need...
UK Equity Release Calculator
Are you looking to release equity from your home? With this calculator, you can find out how much you would get when you sell...
Trickle downtheory
For anyone
that hasn't heard of the theory before, trickle-down is a hierarchical trend
diffusion. This is where large names in a particular market establish the
current...
Dubai marina the hotspot to refresh and rejuvenate
We all live in a
constant circle of waking up, going to work, coming back, sleeping, and
following the same cycle the following day. After a...
3 Ways to Improve Your Chances of Working in Canada
Canada attracts many foreign nationals seeking work because of its booming economy and low unemployment rate. Not only that, but Canada is well known...
The way we charter yachts and boats is changing
Not so long ago it would have been unthinkable for people to book their own holidays and arrange flights, accommodation, hire cars and so...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Why digital transformation is key to your business
The methods of operation that today's businesses are choosing to implement are being heavily influenced by changes in digital technology. Furthermore, these businesses are...
What does sound inventory software look like: Read these 9 Tips
Whether you are running a tech start-up or a brick or mortar store, inventory management could mean the difference between surviving and thriving. A...
4 Pieces of Tech Your Growing Business Needs
As your business grows, so will your need to implement more technological solutions to keep up with demand and improve efficiency. You will first...
The future of cloud computing why the forecast is bright for businesses
The cloud has changed the way we do business forever. It's brought so many benefits for businesses of all sizes, but despite all the...
Is penetration testing the solution to securing your big data?
Image Source: Pexels
If cyber criminals manage to hack their way into accessing your company’s big data, a lot is going to be at stake.
They...
The Legalities of Collecting Personal Data for Webmasters
To protect your business from legal repercussions, it’s essential to comply with the local laws and regulations regarding collecting personal data if you’re a...
The xbitcoin club is the best solution for profitable investments
Currently, bitcoin is the most popular cryptocurrency, despite the fact that new types of currencies regularly appear. Bitcoin leads in any rating, this is...
Cryptocurrency For Change: Why We Need More Women On The Blockchain
Why We Need More Women On The Blockchain. Though grotesque, it is a hard fact that women in Cryptocurrency trading are underrepresented.
According to a...
Bitcoin breakdown: the cryptocurrency of the future
Bitcoin has been around for a mere 10 years but it has certainly made an impact on the way we ‘see’ money. Created by...
7 Types of cameras you must have
Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...
4 Ways Smartphones Can Benefit Your Health
Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...
How To Forward Text Messages On Android
Forwarding messages on Android can be a game-changer when you realize not only how easy it is. But how helpful it can be in...
5 tips for increasing your website traffic
During the dot com boom, just having a website was enough to make money. Now more than a decade later, website owners have learned...
The Best Types of Hosting to Consider and Why in 2022
Researching the best hosting type for your business might quickly get confusing and cumbersome. After all, you have at least a dozen types and...
Creating an Attractive Website: Boosting User Engagement and Experience
In the current day digital landscape, an attractive, user-friendly website is very important to attract and retain the attention of the audience. The overall...