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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Using global segmentation to grow a business

Today we live in a global community as global citizens where we have become increasingly conscious about sharing the planet with people from other...

The Freeserve solution

The Internet is a rapidly growing medium which enables people all over the world to share information, communicate, be entertained and conduct business. It...

Reclaiming the identity of a brand

Levi’s is the best known jeans name on the planet. The business was founded by the Strauss family in 1875 and produced jeans for...

Motivating and engaging employees for better business

Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...

Delivering business objectives staff development

Sodexho is the world’s largest food and management services company. Set up in 1965 by Pierre Bellon with a single catering unit in Marseilles,...

Driving change through training and development

A Northern Rock case study Every organisation needs to move forward and face the future. In order to do so it must take decisions which...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

The importance of sustainable purchasing and supply

What would happen if Christmas trees were not available until Easter? How would you feel if you tried to buy a coffee at your...

Creating a sustainable chocolate industry

Whenever market researchers report on UK consumers' favourite purchases, chocolate-based products feature strongly. Chocolate is a key ingredient of many products we enjoy e.g....

Using innovation to create a competitive advantage

We live in a digital age. Music, video, phone calls, information creation and information consumption are all, by and large, done digitally. A huge...

Online connectivity to meet stakeholder needs

Web opportunities By exploiting opportunities offered by both the Internet and intranet, Cummins has pioneered some innovative methods to enhance communications with its employees and...

Sustainable tourism in forest surroundings

The products and services that an organisation produces are the reason why it exists; timber merchants exist to sell timber, china factories to produce...

Objectives and dynamic strategies in an expanding market

In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...

The launch of a new trust

All organisations must serve the needs of their customers. These needs change over time, making it necessary for business organisations to adapt their existing...

Integration in the public sector HM Revenue and Customs

To integrate or merge means to join together. There are often advantages for two organisations to merge to become one. The most important is...

Developing and implementing a strategic approach to ethics

Ethics and business aims Vodafone has grown rapidly since it was originally formed in 1984. It has responsibilities to its 60,000 staff and 151 million...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Reinventing the organisation – Heinz Europe

The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...

Thinking global acting local

Do you ever think about what goes into a motor car, a power tool or a particular type of domestic appliance? If you were...

The importance of effective communication in a competitive market

Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...

Our business theory pages cover all the topics you need to know in business.

How businesses are affected by competition

Some markets are highly competitive, while others are a lot less so. A good example of a competitive market in which there are many buyers...

Skills and Competencies

Core competencies are the skills that allow a business to deliver a benefit to customers, and capabilities that are critical for a business to achieve a...

Interpreting financial information

Business accounts are produced to meet the needs of their users. Typical users and the use they make of accounts are shown below: Shareholders -to check...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

A guide to developing a new project

Being in charge of a new project is exciting, and may be a little scary too if you’re new to project management, or it’s...

10 office design tips to make your business shine

Office design has emerged as an increasingly important concept for businesses, with research suggesting the correct design of a workplace can have a significant...

What are the various types of can seaming machines? your top questions answered

The can seaming machine has undoubtedly revolutionised the food and beverage production process, and it has helped many food and beverage manufacturing facilities benefit...

Khadim Bâ, successful entrepreneur at the service of his fellow citizens

Senegal is a land full of talented people whose entrepreneurial initiatives are essential to the country's economic development. Among these prominent individuals is Khadim...

The 101 guide for starting a thrifting business

When Macklemore can look good in a grandma’s coat, so can you! Recently, thrifting or the art of purchasing pre-owned clothing has taken the world by...

The importance of having a business exit strategy in 2024

Owning a business can afford you with unparalleled opportunities. You get a high degree of control over your professional life. The ability to take...

How Can London Businesses Benefit By Switching To Green Cleaning?

It is a known fact that we have done severe damage to our planet. Thankfully, both governments and members of the public are acknowledging...

Seven ways to work with your lawyers to achieve success

We all aspire to be successful -- in business, in our families, as competitors and as citizens. Yet the playing field in each of...

How to grow your business with international clients

London-based businesses typically perform well in international markets. Britain, and London in particular, are held in high regard in many countries. Use the popularity of...

How do trade binary options successfully?

Binary options are financial products and are like no other kind of financial product. Trading in binary options is not without risk, but when...

Forex trading indicators best ones for making profits

If you start exploring forex trading, you will find out that there are plenty of forex indicators to use. Sometimes it can be very...

How to find investors for small business development

If you decide to start your own business and do not want to take money from banks, relatives or friends, then you have only...

Top tips for getting a solicitor training contract

For many people, securing their dream job as a solicitor is their main ambition. To achieve this, however, you will first need to get the right...

Tips to Keep in Mind When Building a SDR Team

No business can succeed with customers and sales. You already know that. However, you might also know that finding customers can be very difficult...

Managing risk in employee Christmas parties

Across the UK, employee Christmas parties are an age-old tradition. If you are looking to advise a safe gift for a colleague at your...

Best Promotional Ideas for Custom Flags

It may be pretty evident most companies worldwide favor digital mediums to advertise their businesses and carry out promotional events. However, traditional forms of...

Does Brick and Mortar Marketing Still Work? The Data Suggests Yes

There was a point in time when brick and mortar shopping was the only way for purchasing goods and services. No matter what you...

Top London SEO agency explains search intent & SEO for your website

Every single day, Google processes over 40,000 search queries. In order for it to show each user search results that are relevant to what they're...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

3 classic business case studies all business students should know

The phrase “learning from others’ mistakes” has great relevance when it comes to business management. Case studies provide a detailed and organized analysis of...

Teacher to Business Owner: Alex Dyer’s Journey

If you’re a teacher considering a career change, as many have before you, and are wondering if the leap from teaching to entrepreneurship is...

Tips for writing an effective business case study

Case studies are important because they show how a product or service affects real people in the real world. However, communicating this information in...

Is the growth of mobile casinos a good trend

Mobile Casino has been reaching new heights in the last couple of years. Mobile casino gaming has contributed more than 15% in these years...

12 Reasons Why Playing Poker Online Is Becoming Popular

Poker is one of the most popular card games in the world, enjoyed both in live and online settings. While the game has been...

How are Dutch Land Based Casinos surviving the pandemic?

The Netherlands is one of the biggest gambling markets in Europe; there are 14 legal land casinos in different cities of the Netherlands. A...

How to choose your gaming monitor? What you need to know? (guide)

When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...

How online gaming developers can reach a wider audience

The online gaming sector represents one of the largest and most lucrative digital industries in existence. Large firms such as Betway attract millions of...

Can Spider Solitaire Increase Productivity?

While widely believed that gaming during working hours negatively affects productivity, scientific and psychological research has repeatedly demonstrated that taking a solitaire break may...

Nicotine Pouches: What are they and what’s their importance to athletes?

It’s the bottom of the 8th inning. There is one out and a man on third base. The score is a complete deadlock. The...

Common Mistakes Made By Supplement Brands

The supplement industry is a multi-billion dollar industry that isn't expected to slow down any time soon. The challenges of operating a successful supplement...

Diabetes life solutions

Diabetes mellitus is a heterogeneous group of diseases characterized by chronic elevation of glucose in the blood. It arises because the body is unable...

Digitization of Sports Coaching Services As A Response To The Pandemic

The list of industries affected by Covid-19 goes on and on. Many businesses have lost the ability to provide their services due to restrictions...

6 things you didn’t know about horse racing and why they matter

Horse racing is a sport with a host of different variables, but some are more prevalent than others. These are six facts you may not have...

Data Visualisation in Sport

Data. Does that word get you excited? If you are in the sporting industry, we get that you are probably more familiar with playing...

How to get loans even with bad credit in 2019

Sometimes loans are necessary. You can never guess when the washing machine is going to break down, or when the car is going to...

Know your eligible work injury claim

Work injury claims are fairly common and often successful. However, if you're considering submitting a claim, then you should be prepared for a challenge....

3 common reasons loan applications get rejected

One of the biggest frustrations for people is applying for a loan when they are desperate for money and then getting rejected, often by...

The best fleet management tools for small businesses in 2023

Your small fleet deserves the best protection. With easy, cost-effective tools that help you lead in your industry, managing your small fleet has never...

Tips to buy a car with bad credit

You will want to make sure that you can afford the payments even though you have bad credit and are in need of a...

How to Sorn a Car

If you no longer drive a vehicle but just have it parked away in your garage, it’s likely that the eyesore is taking up...

How Property Development Finance Can Accelerate Your Project Timelines

Property development projects are exciting and lucrative endeavours with the potential for significant financial gains. However, these projects often have complex challenges that impact...

5 Things You Should Know When Buying A Property

Purchasing a home is often a daunting task, especially for first-time buyers as inflation negatively impacts industry prices. Having said that, it's still possible...

Real estate investment tips for beginners

Without a doubt, real estate is one of the best investment options for your portfolio. However, if you don’t know how to navigate the ropes, you...

What is Canada’s ETA and do you need it

Most travellers going to Canada will need an eTA (electronic travel authorization) or a visit. This is also the case with transit happening through...

What are Canadian national pardons and how do you get one

Canadian national pardons have the roll of erasing a crime from your criminal record. This means that you can become fully rehabilitated in the...

Italy’s green pass ‘will be valid for US and UK visitors’

You must have definitely heard about the Italy Green Pass if you are a traveller or even if you tend to keep yourself updated...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What Types of Tests Should Be Done by Using Automated Testing? 

Automated testing refers to the way of running a set of tests over and over again without handling them manually. Introducing this process to...

5 ways fintech is changing the financial services industry

Financial technology or fintech is used to describe new technologies that are used to improve and automate the use of financial services. With innovative technologies, online casinos...

Compelling reasons to outsource your IT support

Many of us can still remember a time where IT in the workplace was in its infancy. When the first pieces of new computing...

10 important questions to ask your software developer provider

Teaming up with an IT partner is a smart move. But how can you tell whether your provider is really committed to your project? One...

The Impact of AI: Revolutionising Industries and Transforming Lives

Discover how artificial intelligence is reshaping industries and impacting lives in profound ways.

Security and convenience with portable storage

Shipping containers are often seen on the back of trailer trucks. But if you are exploring a convenient way of accessing additional storage, then...

How To Earn Money Through Bitcoin Trading

Have you heard about something called Bitcoin? Yes, of course, you have; it is becoming more mainstream which could mean that there is a...

The major Bitcoin price models predict very different futures

Bitcoin has created a lot of buzz in the finance industry over the past few years. Though it was criticized at the start, Bitcoin...

How does Bitcoin work and what is it?

Bitcoin was the first cryptocurrency, established in 2009, although there were previous attempts at creating an online currency, like Bit Gold and B-Money, which...

7 Types of cameras you must have

Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...

4 Ways Smartphones Can Benefit Your Health

Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...

How to make a unique slideshow of photos

In our millennial generation where the level of technology is advanced, you don’t need to be a pro to make a great slideshow of...

Making your businesss website stand out

Every business these days maintains an online presence, and for good reason too. Customers expect the companies they use or see advertised every day...

Step By Step Guide On How To Start A WordPress Blog

It’s no secret that WordPress is the most popular website builder. It’s incredibly user-friendly, it’s free to use, it’s completely open-source, and it’s scalable...

Tips for Making a Great Website

In this day and age the average consumer spends a lot of time making their purchases and purchasing decisions online, which means that just...

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