Strategy illustration Strategy theory

Stakeholders

A company has responsibilities to a wide range of interested parties, people who have a 'stake' in what the company does. A company's 'stakeholders' so defined include not only its customers and owners, its workforce and suppliers (and their families), but also those living near its sites, as well as special interest groups, and of course society as a whole, including society in its role as 'steward' of the environment.

Here is a list of stakeholders in a printing company like Polestar and an example of their stake in a company.

Balancing the interests of stakeholders is important. This typically involves getting the balance right between needing to make a healthy profit and a number of wider social objectives such as respect for the environment and a commitment to communities.



Supporting Documents

These downloads will help to put strategy theory into context using real world examples from real businesses.

Meeting customers' needs
Travis Perkins logo

Discover how Travis Perkins applied strategy theory to prosper in the construction industry by downloading our premium case study.

Meeting customers' needs in growth markets - online gaming
BT logo

Find out how BT applied strategy theory to prosper in the telecommunications industry by downloading our premium case study.

Using the marketing mix in the fashion industry
Ben Sherman logo

Find out how Ben Sherman applied strategy theory to thrive in the fashion industry by downloading our premium case study.

Creating a winning marketing mix
JD Sports logo

Learn how JD Sports used strategy theory to succeed in the retail industry by downloading our premium case study.

The use of social media in promotion
National Trust logo

Learn how National Trust employed strategy theory to thrive in the non-profit industry by downloading our premium case study.

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