LoginPage 8: Commitment to the environment
Coca-Cola aims to help the environment by 'always trying to give back more than we take.' The Company's approach is pro-active and no-nonsense, just as it would approach any other business issue.
The challenge is to search continually for new and better ways to improve environmental performance. Its corporate responsibility is to conduct business in a way which protects and preserves the environment.
To this end, Coca-Cola has created a world-wide management system and in order to translate its principles into actions, the company has developed eight policies, each of which is supported by:
- strategies which identify how and where resources will be allocated
- practices which provide implementation approaches and guidelines
- specific standards for measuring performance
- programmes specifically targeted to fulfil policy objectives.
Coca-Cola Great Britain | Corporate Citizenship and the community
