Please enter keywords to search for
Login
first direct
Case studies in The Times 100
-
Edition 14 Using customer service to position a business
This customer service case study shows how the online bank first direct positions itself in the retail banking sector.
-
Edition 13 Using market research to relaunch a brand
This market research case study shows how first direct has used market research to revitalise its brand.
Share this page
We invite you to share this page with others and have provided everything you need to share this page below.
More from first direct
Below are external web links provided by first direct in relation to their business activities.