Managing workforce requirements A ScottishPower case study
Page 1: Introduction
ScottishPower currently supplies electricity and gas to over five million homes and businesses in the UK and operates an extensive electricity transmission and distribution network.
ScottishPower is at the forefront of innovation. It is involved in major engineering projects from wind farms and hydro-electric power to tidal turbines and gas power stations. ScottishPower is committed to creating value for investors, customers, employees and society in general.
As part of the Iberdrola Group, it is one of the five largest energy companies in the world with a presence in over 40 countries and is leading the way in renewable energy generation and investment. Turnover for the year ending December 2009 was £6.734 billion. It currently employs over 8,500 employees in the UK and 33,000 across the Iberdrola group. The company offers a wide range of career opportunities in areas such as engineering, trading, HR, marketing, customer service, IT and sales.
ScottishPower understands the value of its people in achieving its vision: 'To be the UK”s best integrated energy supplier and a world leader in renewables'. This vision is channelled into meeting a number of business objectives:
To invest and renew assets
To grow through investment
To use cash well
To improve profit margins
To operate responsibly showing responsibility to the environment, employees and society
To respond to new opportunities.
This case study shows how a dynamic and growing company needs to recruit new people with new skills to meet the energy challenges of the 21st century.