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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Targeting sponsorship within a specialist market niche
The financial world used to be straightforward for consumers. They knew where to go and who to ask for the financial products they needed....
Reaching customers through direct selling
For modern business organisations, developing goods or services is not enough. Goods must also be available in the right quantity and at the right...
Direct marketing
Life in Western economies today is often said to take place in ‘a consumer society.’ The beginning of the ‘age of the consumer’ is...
Management styles in the oil and gas industry
OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development for the oil and gas industry. Its role is...
Using effective recruitment to retain a competitive advantage
Cummins - a leader in the market for power
Operating in B2B markets, Cummins is a leading world-wide designer and manufacturer of high performance diesel...
Implementing a management development programme
other countries’ products are becoming increasingly sophisticatedinternational trade in services is set to growmodern products need a well-educated, well-informed workforce to produce themother countries...
Assessing a major infrastructure project
The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
Creating shared value in the supply chain
Nestlé is the world’s leading nutrition, health and wellness company. It employs around 330,000 people and has 461 factories in 83 countries around the...
Using colour in new product development
It's a colourful world!
Akzo Nobel’s products are among the most looked at in the world. Its business is colour. It is a company literally...
Continuous improvement the Corus way
Corus is an international metals company. In 2005 it was the eighth largest steelmaker in the world. The company has an annual turnover of...
Decision making techniques
A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...
Vision, values and their influence on business strategy
If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....
Making the best use of limited resources
One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...
Taking direct banking a step further
This case study focuses on the recent process of change in the banking industry. Ten years ago, nearly all personal banking operations were carried...
How Lloyds responds to changes in the business environment
A brief history of Lloyd's -covering risks
Economic prosperity in England during the second half of the 17th century created a significant group of wealthy...
Working for free trade
Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Managing a store relocation project
This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...
Moving decision making down the line
Today, we have moved well beyond the time when decisions were made at the top of an organisation and then passed ‘down the line’...
Stakeholders as partners
BT is the world’s oldest telecommunications company, with its origins in the Electric Telegraph Company in 1846. Today BT is one of the UK's largest...
Our business theory pages cover all the topics you need to know in business.
Market analysis and market planning
Market analysis and market planning is the process of developing and implementing a plan to identify, anticipate and satisfy consumer demand, in such a...
Production specialisation and division of labour
Specialisation is a key feature of complex industrial societies like our own. It takes place at a number of levels:
the division of labour
specialisation of...
Sources and uses of finance
There are a number of ways of raising finance for a business, below we examine the sources and uses of finance. The type of...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
6 Reasons To Hire A Freight Forwarder For Business Shipments
With globalization on the rise for many industries and companies nowadays, it's no surprise that you've also decided to compete in the international field....
How to implement a successful meeting room booking system?
A successful meeting room booking system should be easy to manage and provide information in a clear and concise manner. One of the best...
How to create an interactive UI/UX Prototype online
The rapid proliferation of digital devices in the consumer market has spurred businesses around the world to create robust social and digital assets to...
Khadim Bâ, successful entrepreneur at the service of his fellow citizens
Senegal is a land full of talented people whose entrepreneurial initiatives are essential to the country's economic development. Among these prominent individuals is Khadim...
Who to work with to grow your business
Getting a business off the ground can be tough, but something that’s just as difficult is to continue to grow it once it’s established....
The 101 guide for starting a thrifting business
When Macklemore can look good in a grandma’s
coat, so can you! Recently, thrifting or the art of purchasing pre-owned
clothing has taken the world by...
How to ensure accuracy when preparing documents
The preparation of documents is an activity that has become essential to professionals all around the world. Students spend much time learning to prepare...
How Important Are Transcription Services In The Legal Industry?
Transcription services are used for multiple purposes including business, medical and legal. The legal industry in particular often heavily relies on transcription services to...
The 6 stages of contract management
A business agreement is not binding until it is in writing. Two parties may agree verbally to a business decision, but until there is...
When Does Workers’ Compensation Starts Paying the Benefits?
When you are out of work and depending on worker's compensation, it is important to know when it starts paying the benefits to help...
Common business borrowing mistakes
With very
few exceptions, every business borrows money at some point in its existence.
Even if you were fortunate enough to start your business with a...
7 Ways Data Analytics Can Boost Your Manufacturing Efficiency
Data analytics has been revolutionizing a variety of industries, and manufacturing is one of them. Pecan – predictive analytics can be applied to various...
The Crucial Role of Choosing the Right RTO Materials Provider
In the ever-evolving world of education, Registered Training Organisations (RTOs) play a pivotal role in shaping the careers of countless individuals. However, the effectiveness...
How Tesla Became A Giant
Tesla transformed the way the automotive industry functions, disrupting several common practices within the sector. As the fourth quarter of 2021 begins, Tesla is...
Boost your career prospects with growing opportunities from Thameslink railway
Looking to develop your career prospects? The job market can be fiercely competitive and it can be challenging to stand out from the crowd...
Top 10 tips for social media audience
Do you wish to build a social media audience for your brand and in doing so gain followers, sales and love? Well, here are...
Why Your Business Needs SEO Yesterday
It doesn't seem so long ago that the word SEO (search engine optimisation) was unheard of.
Fast forward a few years to today, and SEO...
How to find a good SEO agency?
The perfect SEO Agency is a very vital decision to make. Trusting a company with something as valuable as your web presence is no...
Our top 5 marketing case studies for students studying business studies
1). Bringing an innovative product to market: Assure® a case study from Corus.
As a result of carefully reading the Case Study, students should be...
The importance of business education in modern society
The effects of business activities are felt across the lives of all people. This effect is here when ordinary people continue to work and...
Pros and Cons of Getting a Degree Online
The recent COVID-19 pandemic situation has brought some changes to the studying process. According to UNESCO’s response, all educational establishments had to stop their...
The Best Tips For Online Casino Newbies
2020 has seen a high rise in new users for online casinos due to the Covid19 pandemic and lockdowns, however it can be a...
UK Gambling Commission Promoting Responsible Gambling
You have to hand it to the powers that be over at the UK Gambling Commission, they certainly have taken some big and bold...
Types of Licenses in Online Casinos
It is clear that online gambling is allowed in countries where relevant laws have been adopted and there is no legal prohibition on such...
6 Cost-Effective Ways To Market Your Online Gaming Brand
The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...
Top mobile game marketing strategies you must know
Most people now use their mobile
phones to play games, rather than the traditional means of a PC or laptop.
According to a recent report, mobile...
The ultimate guide to online gaming
With so much time at home due to Covid-19, a lot of us are enjoying new hobbies. Why not try one that is fun...
The international chodiev foundation: a comprehensive programme to assist the fight with pandemic and support the uzbek population and economy
On March 19, the President of Uzbekistan Shavkat Mirziyoyev issued a decree “The initial measures to reduce the impact of the coronavirus pandemic and...
Safe, effective and outcome-driven: the importance of medical device regulations in HealthTech
Thanks to regulatory consulting services. Startups and incumbents are creating safe, effective and compliant devices that are improving patient outcomes, reducing burnout and enabling...
Chatbots & COVID-19: How Chatbots Expedite & Enhance Automated Care
The world was a very different place only ten months ago. Since then, Covid-19 has managed to change the world, probably for good. It...
How to Sell Art Without Holding Stock
There are so many ways to get your art out into the world these days, especially online. Whether you showcase on Instagram, sell on...
How to watch the premier league live
The premier league is one of the most-watched leagues in the world. The top teams have attracted many followers on all continents. The number...
How to get away with wearing the same dress to every party
You
may be the outgoing type who wants to make an impression on every holiday party
you attend.
Showing
up in different flashy outfits is one way to...
Why you really have bad credit and what you can do about it
Your credit score is crucial because it gives you access to loan facilities and makes you more trustworthy with creditors in general. Basically, your...
Surviving Separation: A Practical Guide to Online Divorce in the UK
Going through a divorce is never easy, but thanks to modern technology, the process has become more accessible and straightforward. If you're considering ending...
The Important Details You Should Know When Investing in Precious Metals
Often when talking about investments, people think of property, stocks, or shares. But, it is worth not overlooking investing in precious metals. They are...
Top questions to ask when purchasing an auto insurance
Purchasing the right auto and non-owner auto insurance is important. However, getting it right isn’t easy. Plus, there are numerous insurance policies on the...
Will IoT have an impact on the future of fleet management?
There’s been much talk of the Internet of Things (abbreviated “IoT”) lately. The concept has been around for several years and was originally referred...
Financing a car purchase – a guide to buying a car the smart way
Very few people are blessed with living in an area where public transportation is both reliable and sufficient to make commuting easy. For the...
Make the moving process easier (and more fun!)
It’s sometimes difficult to adjust to changes in your life, even positive ones. It doesn’t matter if that is something you expect or not,...
A quick guide to property surveys
When you are trying to buy a new property and your offer has been accepted, you may wonder whether or not you need to...
Electrical inspection and safety certification by expert engineers
Electrical installation condition report (EICR) provides great confidence levels for the people to get instant benefits and having great featuring plans to solve the...
The Best Places to Visit Near Victoria Station
Victoria London is one of the most fascinating locations in the Royal center of the UK. It is a gem housed in one of...
How To Have A Productive Summer Break
Summer is a great time to relax and have fun. It’s that time of the year when you no longer need to worry about...
A Checklist on Things to Prepare When Moving Countries
Have you decided that working overseas is the next logical step for you and your career? Then pat yourself in the back because this...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Business Gadgets That Employers Should Consider Investing In
Productivity is a crucial factor for the success of any business. Entrepreneurs should prioritize productivity, making it an integral part of their daily lives....
Revolutionizing Product Lifecycle Management With New Technologies
The business world is experiencing a transformational shift in how products are conceptualized, designed, developed, and brought to market. As industries across the globe...
How does an IT company help businesses?
In today's business industry, getting in touch with a reliable IT company is the best gift you can give to your business. With increasing...
Phishing prevention tips for every IT manager to safeguard valuable information resources of the organization
Phishing attacks are an enduring threat that have been reinforcing themselves technologically over the years. The IT managers are the people in charge of...
How a domain brand monitor aids in brand audits
(Image Source: https://www.canva.com/photos/MADerg1HiYg-brand/)
A business’s long-term survival can sometimes depend on a successful brand audit—it enables a brand to pinpoint strengths and weaknesses, along with...
Cloud on premise or hybrid communication which is the best form of unified comms
Unified communication is the
future of customer service. As such, it's imperative
you pick the best UC strategy for your company. There are three to choose from:
on-premises,...
What is News Spy?
News Spy site is an automated trading software that trades Bitcoin and other cryptocurrencies and it makes it simpler for people to invest in...
Best smart contract development companies
Each day a new application arises in the market of Decentralized Technologies; some researchers claim that blockchain has the potential to reach 1.4 billion...
How using Bitcoin can save a company money
The financial market and each of its own industries are very demanded nowadays, especially foreign exchange markets and crypto-industry. One of the biggest reasons...
Tips to extend your phones battery lifespan
Image source: lifedailythings
How do you feel when you are out, and your phone’s battery dies or is about to die? Well, the most common...
Key Benefits of Mobile App Development for Small Business
Businesses develop mobile applications to expand their business and reach new markets. The digital industry enables users to accept technological innovations as businesses improvise...
How much useful the Sussex wedding photographer
That there are no fixed rules are in the field of portrait photography. Be sensitive to the topic and the environment, maintain the basics...
Hot Tips To Choose The Perfect Theme For Your Website
When it comes to WordPress design templates, themes are critical because they determine their overall appearance. The visual aspect of your website, its appearance,...
The best features to consider when re-designing your website
If your company is undergoing a branding facelift, then chances are your website is one of the first things to get a spruce up....
Last minute things to check before launching your website
You’ve created a website and you’re (understandably!) excited to launch it out into the world for people to see. But wait! Don’t be too...