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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Making the world’s best-known product
How is the most widely recognised product in the world made? How are the required quality standards met for every single unit of that...
Planning effective marketing strategies for a target audience
Since it was established in Germany in 1949, by Adolf Dassler, Adidas has been synonymous with the sporting industry. Today, Adidas is a global...
How Mars transformed the ice cream market
There is a substantial ice cream market in the UK. In recent years it has been transformed by the development of new product lines...
Communicating through the “world game”, for brand and corporate reputation
Football is the 'world game' and Coca-Cola is the brand name of the world's biggest selling soft drink, so it is hardly surprising that the two...
Developing people through decision-making
RWE npower is a leading energy company in the UK. It is part of the German-owned RWE, one of Europe's leading utilities. Part of...
Motivation within an innovative work environment
Individuals work for many different reasons. Financial rewards are frequently a key factor in influencing why individuals undertake certain jobs. However, money is not...
Investing in natural gas drilling down into the risks
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Using cost benefit analysis to appraise investments
Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...
From bean to bar the production process
Most of us love chocolate in one form or another and every week a typical UK citizen spends around £1.80 on it. Amazingly, UK...
Making life easier
For businesses to survive and prosper, they must listen to and fulfil the needs of their customers. Businesses are harnessing the advantages of developments...
Relocating a Gala Club
Gala Clubs
The core business of Gala Clubs is bingo. Bass PLC originally owned it, but in 1997 it became a private limited company following...
Stakeholder engagement
The Kellogg Company is the world’s leading producer of cereals. For more than 100 years, Kellogg’s has been a leader in health and nutrition...
Values into vision
In 2011 the world's population reached 7 billion, compared to just 3.5 billion in 1969. Current estimates suggest that it will reach 9 billion...
The Body Shop Approach to Stakeholder Auditing
This case study focuses on how The Body Shop assesses its own business performance whilst taking into account its different stakeholder groups and their...
Business activities and care for the environment
Aggregate minerals are an important resource and their use is essential to national prosperity. They are vital for building new or improved housing, hospitals,...
Business principles in action nutritional labelling
Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information about what...
Business ethics and corporate social responsibility
Anglo American is one of the world”s leading mining companies. It is a UK public limited company and operates on a global scale. Anglo...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Sponsoring the Nationwide Football League
Every day consumers come across a wide range of product names, images, stimuli and information which appear in many different formats - in the...
How innovation drives research and development
Using a laptop computer, Smartphone or iPad has become an essential part of everyday life for many people. Few, however, will be aware of...
Responding to a changing external business environment
United Airlines
United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...
Our business theory pages cover all the topics you need to know in business.
Understanding a balance sheet
The Balance Sheet gives a frozen picture of one instant of time. The other two financial statements show movements over a period of time....
Employer employee relations
Employers and employees need to have some system for communicating their views and requirements to each other. Employee-employer relations take place at two main...
Motivation and leadership
Leadership goes beyond management. Management involves getting things done using the resources of the organisation, and the formal patterns and rules within the organisation....
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How technology plays a key role in the manufacturing industry
Some could argue that without technology, manufacturing wouldn’t be what it is today. However, thanks to its continuous evolution, technology has been able to...
9 Benefits of Project Management You Wish You Knew Before
When you study business in college, you have a plethora of employment options. What are your plans for your degree? Have you considered the...
How to find the right overseas manufacturer for your products
For any company that’s in the business of selling products, finding an affordable and reliable manufacturer is of critical importance. After all, you’ll be...
Step by step guide to hosting small business events
Almost every business has to hold an
occasional event. Even the smallest businesses will need to hold meet-and-greet
events or fundraising parties. In fact, 41% of...
How to have a business launch with minimal risk
There is always risk involved when you launch a new business idea. There can be both time and financial factors that can affect your...
The illustrious career of Fahad Al Rajaan
Fahad Al Rajaan is a Kuwaiti businessman born on the 23rd of December 1948. He became Director General of the Public Institution for Social...
Law firm marketing strategies to overrule the competition
Is Your Firm a Throwback to
the Dark Ages?
It doesn’t matter
what industry you are in when it comes to marketing, and being an established
law firm,...
Abuse of limited liability companies has accelerated during the pandemic and it’s time for change
There is, in human nature, the urge to fight or to take flight when presented with a crisis.
In situations where it’s merely you versus...
5 Language Services That Will Boost Your Business in 2023
As a business owner, you're always looking for ways to stay ahead of the competition. And with the ever-changing landscape of global business, it's...
What Is A Merchant Cash Advance For A Business?
If you have heard about merchant cash advances but are unsure as to what they are, or how they might be able to benefit...
Are you curious about the Falling Wedge Pattern and how it can impact your trading decisions?
Are you curious about the Falling Wedge Pattern and how it can impact your trading decisions? This article will provide you with a comprehensive...
Qualities To Look For In A Forex Broker
In the world of foreign exchange trading, a broker facilitates traders in buying and selling foreign currencies with ease. The trade occurs between a...
You can be a successful graphic designer
Graphic designers have a promising career in today world that is completely dependent on technology. Technology needs innovation for progress, which is the basic...
4 ways to boost your recruitment process
Are you struggling to close the skills gap within your
industry? Are you unable to find talented employees that fit your role
requirements? If you are...
What Will the State of Employment Look Like in 2022?
We are all aware that 2021 has been an extremely challenging year thanks to the ongoing COVID crisis. As we are now only months...
Top Cost Effective Customer Acquisition Strategies for B2B Tech Companies
One of the top challenges of B2B tech companies is how to keep customer acquisition as cost effective as possible. If you spend too...
Guide better salon marketing
It isn't easy starting a business. Large investments of money and time are required, along with your opportunity cost of potentially working elsewhere. New...
Paid vs. Organic Marketing: What’s the Difference?
When it comes to marketing your business, there are two main strategies: paid and organic. Paid marketing involves using advertising platforms to promote your...
Reasons why you should study business in college
If you do not already have a college degree, now is the time to start thinking of getting one. Even if you already have...
Students hate writing essays
Writing is an integral part of a student’s life and there are many students who in fact hate writing texts at all. But, there...
Difference Between An Essay and Research Paper
Whatever your level of education, if you're a high school student, a middle school student, or a college student, paper writing is an essential...
Factors for the success of the casino industry
One of the biggest and fastest growing industries of the 21st century is the casino industry, and is continuing to grow exponentially. Many people...
The Pros of Casinos Accepting Crypto Payments
Decades ago, the majority of gamblers only knew about cash payments. They would use it to access the gaming services they needed at the...
The impacts of sports betting industry on the global economy
Many states have realized the economic impacts of the sports
betting industry; hence, doing everything to legalize its operations. The
government no longer condemns betting or...
User’s Views about Using Best Gaming Chair
A player needs dedication and commitment in all aspects. What is the most difficult thing for video gamers? According to experts, players have to...
The benefits of a gaming VPN and 2 recommended services to try
Esports is one of the most sought out activities, especially of the younger generation. As the year progresses, online gaming is on the rise...
Trends in the video game market in 2021
In 2020, the Covid-19 crisis has significantly impacted many industries but it has certainly accelerated many trends in the gaming market, contributing to a...
4 most popular cosmetic surgical procedures in the world
Plastic surgery is growing more popular day by day with millions of surgical procedures performed every year in the world. You can conclude the...
8 Wise hacks for the digital nomad lifestyle
For the digital nomad, life is a mix of work and travel, and the two have become a popular way to live for many...
THC-free Oil: review and guide
Cannabis is a product that is in high demand due to its legality in many states. Two key ingredients are accountable for the effects...
3D harm and use
3D is popular. Films and videos of the format are colorful,
realistic but not as safe as it may seem at first.
According to the
researches of...
How to look the part in business
American costume designer Edith Head once said: “You can have anything you want in life if you dress for it.” And when it comes...
Viatcheslav Kantor and art
Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....
Understanding smart card technology
You may have never considered it before, but smart card technology is everywhere. You probably own several. Your loyalty card for your favorite store,...
A Business Owner’s Guide To Estate Planning
If you have a business, you must consider estate planning. It's the strategy of managing your personal and business assets for the future. Estate...
Loans explained
Increasingly, people are turning to loan providers to help them out of a rough patch in their life, or to help them start a...
What are the Benefits of an Annual MOT and Why?
The annual MOT test was introduced in 1960. This is when the growing number of road users on the expanding road network in the...
3 killer tips to get a good second chance auto loan
Sometimes goodluck is necessary to get a second chance. The ongoing financial downturn has forced loan providers to be more careful,and even people with...
Best Insurance Coverage to Get for You and Your Family
Things could happen that are out of your control. However, you can prepare so that the effects wouldn't be too hard on you and...
How to Maintain Your Lawn in the Spring
Spring is one of the busiest months for any budding gardener and is when seeds are planted and flowers begin to grow. In early...
Top hurricane safety tips
Hurricane is real. It’s coming. It can be devastating—especially if you are not prepared. In particular, those living in susceptible locations, the effects of...
How to find the best Princeton real estate deals
When it comes to purchasing a property, finding a great deal is key. It can save you a lot of money. Plus, you can...
Why on demand private jet charters are likely to become commonplace for businesses of all sizes in coming years
If like most people, you consider private jet charters to be an unobtainable luxury that few can afford, you might be surprised to learn...
How to prepare for a successful but fun business trip
Depending on what job you have, you may be
required to travel on business from time to time. While some people love the
opportunity to get...
The Incredible Benefits of Travel on Young & Curious Minds
Travel is important and beneficial at any age, but it can be a life-changing experience for young and malleable minds. Discovering new cultures and...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Translating IT Complexity at the Heart of a University of Phoenix Faculty Leader’s Work
For Sharon Golett, technology is a powerful tool for solving problems and understanding the world we live in.
As an information technology instructor at University...
Must have office gadgets to boost your productivity
Everyone wants to be the cool guy (or girl) at the office. Your laptop looks sleek. You dress to kill and everything about you...
Top technology trends for IT help desk software
There’s no denying the incredible benefits of technology for all of us today. Because of the evolution of technology, our lives have changed as...
Inventory management software
Are you thinking of setting up your business? If yes, then you must need specific tracking software for monitoring your stocks and projects. Inventory...
Which Are the Best Countries for Offshore Software Development?
Offshore software development is the practice of outsourcing software development to a third-party provider in a different country that is other than the one...
Why you should seriously consider implementing data ops
Data is more important now than ever, but as information flows and grows in greater volumes, organizations of all sizes face the perpetual challenge...
Investing With Bitcoin UP
The big question for many these days is, “Should I invest in cryptocurrency?” Cryptocurrency has risen to be a multibillion-dollar industry, and its trading...
Which Business Sectors Are Ripe for Investment?
Source: Pexels
It is generally believed that we are in for an interesting year for investments, and many investors are considering their options. Visit groups...
4 Cryptocurrency business opportunities that entrepreneurs are excited about
Cryptocurrencies
are continuing to attract attention from mainstream entrepreneurs and for good
reason. There are numerous business opportunities around cryptocurrencies. Here
are four that have got a...
How much useful the Sussex wedding photographer
That there are no fixed rules are in the field of portrait photography. Be sensitive to the topic and the environment, maintain the basics...
iOS vs Android: what’s the best choice for your mobile app?
Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...
Should small businesses create their own app?
Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...
The top 5 PHP frameworks for 2020
As the software development world continues to expand,
it’s important having the right, modern tools to build a functional and
responsive website or an enterprise web...
Why won’t this website work?
As you are reading this, somewhere an app or website is crashing. Some of them will be for banks, some will be for a...
5 reasons lacking mobile friendly website costing money
If you are running a business then let’s get one thing straight, you need to have a website of your own or any other...