Customer-led innovation in a competitive market
An Abbey case study

Below is a list of Business Case Studies case studies organised alphabetically by company. To view more companies, please choose a letter from the list below.

Page 2: Scanning the environment

Successful organisations understand their environment and provide products and services that reflect changes within it. One important part of environmental scanning is a SWOT analysis. A SWOT analysis carried out by Abbey revealed the following:

swot analysis

Abbey | Customer-led innovation in a competitive market
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