Barclays
Case studies in Business Case Studies
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Edition 15 Discovering customer needs through research
The market research case study shows how market research enabled Barclays to improve its student account offer.
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Edition 14 Supporting new business start-ups
This business start up case study looks at the challenges of setting up a new business and at some of the decisions that must be made by a budding entrepreneur.
More from Barclays
Below are external web links provided by Barclays in relation to their business activities.