Business Case Studies: Edition 20
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Building On Stakeholder Support To Achieve Dynamic Growth & Success
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Driving change through values and culture
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The Importance of Effective Communication in a Competitive Market
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Vision: This case study explores National Express’s overall business strategy and shows how its Youth Promise initiative supports the company vision and values.
Vision, values and their influence on business strategy
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Managing change to meet market challenges
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Corporate responsibility: This case study looks at Primark’s involvement in the HERproject (Health Enables Returns) which is raising awareness and delivering healthcare education to female workers in supplier countries.
Beyond corporate social responsibility
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Stakeholders: This case study shows how Reed Elsevier’s business benefits from meeting the needs of all of its stakeholders.
Corporate responsibility and stakeholders