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Strategy Case Studies by topic
Using technology to create a paperless office
Information technology has become increasingly important in the life of all organisations in providing effective communication systems, serving all members of an organisation. At...
Using aims and objectives to create a business strategy
When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...
The business of economic development and regeneration
The economy of the UK has experienced a dramatic change in recent years as a result of both:• demand factors – modern consumers want...
Building a global telecommunications business
The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...
Building a joint venture in an emerging market
Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...
Decentralisation within a book retailer
The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...
Creating an effective organisational structure
The Coca-Cola Company is truly global, and its main product is recognised and consumed worldwide. The Company organises and structures itself in a way...
Reinventing the organisation – Heinz Europe
The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...
Making the best use of limited resources
One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...
A business case for investing in rail
Today, there is growing concern about the number of cars and lorries on the UK’s roads, the amount of time wasted in traffic jams,...
Tips to Start a Startup in Leeds
Leeds is a vibrant city that has, in recent years, been gaining prominence as a hub for innovation and entrepreneurship.
With a thriving ecosystem and...
Driving forward a business start up
From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...
Supporting new business start-ups
Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...
Using innovation to improve performance
Within all types of organisations, managers need to constantly ask themselves ‘Where do we go from here?’ This is because, in a changing and...
Dagenham 2000 Strategies For Leadership
In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...
Building the heritage of sustainable products
This case study examines how Akzo Nobel is building on the heritage of some of its established coatings for timbers at a time when...
Developing clear strategies to fulfil strategies within cultural aims and values
Enterprise Rent-A-Car was founded in 1957 by Jack Taylor in St. Louis and is still operated by the Taylor family. Since its formation, it...
Creating a high performance culture
Organisational culture and values
The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...
Changing the culture at Jaguar
This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...
Critical path analysis at Network Rail
Planning a major project is an exciting and challenging activity. This case study focuses on the planning that went into repairing Network Rail's Leven...
Decision making in an uncertain world
Modern organisations operate within an environment of change. There are all sorts of factors that change within this environment - for example, the market...
Managing risk through effective team based decision making
Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...
From ice cream van to Dragons’ Den – Duncan Bannatyne
Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...
Making the things that make communications work
Organisations gain many different operational benefits from producing goods or providing services on a large scale. As they get larger, often through the integration...
Money markets and more
The business environment of today is more complex, faster moving and more volatile than ever. In order to survive in such an environment, businesses...
Creating a global business
A key issue facing any large business today is that of rightsizing i.e. developing a business that is just the right size - for...
The future is branded
The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...
Creating a European branded business
This case study shows how and why Spillers Petfoods acquired Quaker European Petfoods for £465m in April 1995 to create Europe’s second largest petfood...
Delivering the mission statement
The Foreign & Commonwealth Office (FCO) is the lead UK government department in foreign affairs.
Its mission is to formulate and deliver foreign policy and...
To Create a Better Everyday Life for the Many People
“Once upon a time, a long, long time ago we decided that, instead of making furniture for people with fat wallets, we would side...
The business of nuclear decommissioning
The Nuclear Decommissioning Authority (NDA) is a new organisation. It was set up by the government and started to operate in April 2005. Its...
Calculating and managing risk
Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...
The power of partnerships
This case study focuses on how the creation of risk and revenue sharing partners (RRSPs) has enabled Rolls-Royce to take on contracts which have...
Achieving a competitive advantage through risk management
Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...
Sectors of industry
OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...
Sustainable tourism in forest surroundings
The products and services that an organisation produces are the reason why it exists; timber merchants exist to sell timber, china factories to produce...
Meeting responsibilities to stakeholders
The provision of energy to meet the needs of society is a pressing issue today. Many of the world's non-renewable resources such as coal,...
Engaging stakeholders in a business
Cadbury Schweppes is one of the UK's best-known companies. It was formed in 1969 by a merger between two companies with distinguished histories: Cadbury...
A customer centred approach to providing insurance
One approach to business is to develop a product and then look for customers. However, for many businesses the customers come first. They adopt...
Delivering a business strategy
TNT is the market leader in the provision of business-to-business (B2B) express delivery services. It delivers documents, parcels and freight securely between businesses, using the...
Adding value through asset optimisation
Anglo American is one of the world’s largest mining companies. The company operates in Africa, Europe, South and North America, Australia and Asia. It...
The virtuous circle of mutuality
The virtuous circle of mutuality
In recent times there has been much debate in the financial services sector as to whether Building Societies should remain...
The route to fast food franchising
When the McDonald brothers, Dick and Mac opened their first restaurant in 1940 in San Bernardino, California, they could never have imagined the phenomenal...
Adding value to the case for building societies
Building societies are mutual organisations. This means that they have no shareholders and operate solely in the interests of their members. A member is...
Powering forward with a new vision
This case study outlines ways in which it is possible to change the culture of an organisation so that it retains what it sees...
Vision, values and their influence on business strategy
If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....
Promoting Social Inclusion through access to legal services
which it manages its economic and social role. For example, it now owns very few manufacturing or service industries as many public corporations have...