Developing ethical business strategies
A CIMA case study

Page 6: Conclusion

Cima 18 Image 3Management accountants have a vital role to play in planning and setting business strategies. They use both financial and nonfinancial data to ensure strategic decisions are made that add value and minimise potential risks to the business. This case study shows the varied roles that CIMA qualified management accountants hold within different sectors, demonstrating how they use their financial expertise and business acumen to guide decision making. Their success in setting appropriate strategies helps secure their business’ future in a volatile and challenging global economic climate.

Ethical decision making is at the heart of the CIMA qualification. Upholding these ethical principles is vital for CIMA to achieve its aim:

‘CIMA members throughout the world have a duty to observe the highest standards of conduct and integrity and to uphold the good standing and reputation of the profession’.

In an ever changing global environment, being ethical not only helps maintain corporate image, it also enables businesses to maintain a competitive advantage over rivals.

Chartered Institute of Management Accountants | Developing ethical business strategies


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