Using effective recruitment to retain competitive advantage
A Cummins case study

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Page 5: Conclusion

In order to maintain business performance and competitive advantage, organisations competing in a global marketplace must recruit the best people they can. For such organisations, recruitment becomes a key component of their overall business strategy.

Cummins provides an excellent example of a company that uses its recruitment procedures to ensure that it meets its business needs in challenging and competitive circumstances.

Cummins | Using effective recruitment to retain competitive advantage
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