Securing customers' interests through mutual ownership
A Nationwide case study

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Page 5: Conclusion

As a business concept, mutuality remains alive and well. By playing to its strengths, Nationwide Building Society is demonstrating that, within the financial world, organisations which for strategic reasons, have made the decision to remain structured as mutual organisations are able to flourish.

This is because they have the flexibility not only to provide a service to their members instead of maximising profits, but also to do it in a way that provides them with a distinctive advantage over demutualised organisations operating in the same financial market place.

Nationwide | Securing customers' interests through mutual ownership
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