Competing in the global marketplace
An Overseas Trade Services case study

Page 1: Introduction

The Overseas Trade Services (OTS) network is a partnership between the major Government departments involved in exporting and promoting British industry abroad. The key partners are: the Department of Trade and Industry, Foreign & Commonwealth Office, Scottish Trade International, the Welsh Office Industry Department, the Industrial Development Board of Northern Ireland and the Business...
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Page 2: Globalisation

Many companies first enter an overseas market by chance - they may receive a single foreign order and then decide to follow it up. They may then realise that trading overseas will help them to achieve growth, particularly if the market is mature. At the start, businesses simply may be using up their surplus capacity, but over a period of time, trading overseas may help to provide: higher earnings...
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Page 3: The changing nature of world trade

As well as the movement towards globalisation, there have been massive changes in international markets over recent years. Until recently the world economy did not really exist. The Soviet Union and its East European satellites opted out because of communism. So did China. India closed its doors to international trade on a large scale. The same was true of many other countries. Altogether, more...
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Page 4: International markets

Trading overseas recognises that people all over the world have different needs. Organisations have to accept that differences in values, customs, languages and currencies will mean that many products will only suit certain countries and that global markets really only exist for the very large producers.Catering for such differences involves greater risk. This means that in developing products for...
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Page 5: The external environment

Today British companies operate in a more complex and competitive external environment than ever before. Managers have to face the challenge of co-ordinating globally dispersed operations in countries with radically different trading conditions and cultures. They may well need some help.Overseas Trade Services are run jointly between the Foreign and Commonwealth Office and the Department of...
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Page 6: Conclusion

For many years different departments and agencies were offering business organisations various types of services. Businesses were faced with a bewildering range of advice which may have deterred some businesses from seeking help.Access to Overseas Trade Services is available today through Business Links. Business Links were launched in July 1992 as a single point of access for business support...
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Related: Travis Perkins
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