Primark is set to open its first US based stores, the first being a 70,000 sq-ft branch in Boston, Massachusetts by the end of next year.
Primark owner Associated British Foods has stated:
‘After extensive research, it has been decided to take the [Primark] concept to consumers in the USA.
Negotiations are currently underway for further stores in the north-east of the US for mid-2016. (BBC News, 23rd April 2014)
For more on Primark, check out their case study, Beyond corporate social responsibility.