Marketing is about making sure that a business is providing the goods and services that customers want. It involves identifying and anticipating what consumers...

Introduction ASOS.com is the UK's market leader in online fashion retailing. It offers own-label, branded fashion and designer goods. Its headquarters are in Camden Town...

This case study focuses on the issue of communications. It describes a range of ways in which organisations communicate with their workforce in order...

Founded just 15 years ago, Capco is a leading international provider of consulting, managed services and technology solutions for the financial services industry. With...

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...

Introduction An independent research organisation recently examined the work practices of 1,501 companies in six countries. They found that disorganised work practices within these business...

 Introduction It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...

Introduction In a world in which young people follow the National Curriculum and then prepare for examinations, it is easy to ignore some of the...

 Introduction CIMA, the Chartered Institute of Management Accountants, is the world's largest professional body of management accountants, with over 203,000 students and members in 173...

Most companies that manufacture or use packaging accept that they need to produce and use it in ways that are environmentally, economically and socially...

In the business world, ‘investment’ has two separate but related meanings. For many producers, ‘investment’ means spending money in ways that add to the...

Entrepreneurship is a profession that has the power to change the world. It is a journey of a person who dares to dream and...

If you enjoy spending the odd evening having a flutter on online casinos, bingo or maybe even trying your hand at poker then you’ve...