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Using market research to relaunch a brand (PDF)
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Using market research to support decision making (MP3)
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Using market research to support decision making (PDF)
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Using new product development to grow a brand (MP3)
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Using new product development to grow a brand (PDF)
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Using PEST analysis to identify external influences (MP3)
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Using PEST analysis to identify external influences (PDF)
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Using PESTEL to design effective strategies (MP3)
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Using PESTEL to design effective strategies (PDF)
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Using planning analysts at the centre of brand development (PDF)
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Using planning to construct a better future (PDF)
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Using promotion to boost sales and brand value (MP3)
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