Steeling market share A British Steel case study

 Introduction It is easy for consumers in a changing world to take availability and choice...

The role of a multi-national in developing markets A Cargill case study

Introduction This case study shows how a multi-national corporation, Cargill, enables people throughout the world...

Using supplier relationships to serve customers better A Marks and Spencer case study

Introduction To compete in today’s modern retail environment, an organisation depends more than ever on...

Coffee - The Supply Chain A Nestlé case study

Introduction Today, a jar of instant coffee can be found in 93 per cent of...

Delivering Service Exellence In The Supply Chain A Kraft Foods UK case study

Introduction As consumers, we expect our favourite brands to be available wherever we want to...

Managing the supply chain for globally integrated products An Exel case study

Introduction Today many of the products that we consume have been brought to us through...

From bean to bar - the production process A Nestlé case study

Introduction Most of us love chocolate in one form or another and every week a typical UK citizen spends...

Creating a sustainable chocolate industry A BCCCA case study

The world market for cocoa Much of the world's cocoa comes from West Africa, which...

Supporting agriculture to create sustainable development A BCCCA case study

Introduction Stretching from Cape Town in South Africa, across the Sahara Desert, to the Mediterranean...

Managing stock to meet customer needs A McDonald's Restaurants case study

Introduction McDonald's is one of only a handful of brands that command instant recognition in...