Zurich

Zurich Insurance Group provides insurance and other financial services to both individuals and businesses. Zurich products and services include insurance for properties, accidents, cars and life.

The group has more than 130 years experience and is one of the world’s largest insurance groups. It has more than 60,000 employees and operates in over 170 countries.

What makes Zurich one of the leading insurance companies? It starts with Zurich’s brand, reputation for quality customer service and solid financial strength. And is underpinned by its core values; Integrity, Customer Centricity, Sustainable value creation, excellence and teamwork.

A key component of Zurich’s values is corporate responsibility. Being a responsible company is fundamental to Zurich’s long-term sustainability. For example, Zurich Community Trust in the UK actively helps over 600 charities make a difference to the lives of thousands every year.

Zurich
Case studies in Business Case Studies

•  The benefits of budgetingThis budgeting case study shows how Zurich’s careful approach to budgeting is a contributory factor in gaining competitive advantage.
  1. Introduction
  2. What is a budget?
  3. Benefits of budgeting
  4. Challenges of effective budgeting
  5. Setting and using budgets
  6. Conclusion
•  Creating quality customer careThis quality case study examines how Zurich brings quality to life in the care it provides for its customers every day.
  1. Introduction
  2. What is quality?
  3. Managing quality
  4. Measuring quality
  5. Benefits of managing quality
  6. Conclusion
•  A customer-centred approach to providing insuranceThis strategic planning case study examines the customer-focused approach of Zurich, the insurance and financial services provider
  1. Introduction
  2. Vision
  3. Aims and objectives
  4. Strategy and tactics
  5. Measuring performance
  6. Conclusion
•  Providing a customer-centric serviceThis market research case study focuses on how Zurich has used market research to develop a business strategy of ‘delivering help when it matters so that customers feel valued and taken care of’.
  1. Introduction
  2. Market research
  3. Secondary research
  4. Business strategy
  5. Implementation of a customer-centred strategy
  6. Conclusion