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Home Strategy Enterprise Franchising and entrepreneurship (PDF)

Franchising and entrepreneurship (PDF)

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SKU: tt100-pdf-28-120-9 Categories: ,

Description

Franchising and entrepreneurship in full in PDF format taken from edition 9 of Business Case Studies.

As a result of carefully reading the Case Study, students should be able to:

  • understand the concept of franchising
  • understand the advantages to the franchisee
  • understand the advantages to the franchisor.

Read the case study online here

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