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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The effectiveness of an advertising campaign

Johnson & Johnson (J&J) is well known in the United States and the UK for its Johnson’s Baby® brand. By the 1990s, the company...

Developing a competitive edge

Premium brands capture the public imagination when they stand out from the rest. Obvious examples are Earl Grey tea which connoisseurs recognise for its...

Strategy competitive advantage and the promotional mix

Mission and market A mission statement sets out why an organisation exists. Having a mission statement helps to clarify what the business is trying to...

The importance of effective communication in a competitive market

Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...

Developing a motivated workforce

In 2005 the government brought this work under the control of a new organisation, the Nuclear Decommissioning Authority (NDA). NDA does not directly manage...

Effective recruitment and selection

Asda is the UK’s second largest supermarket. It was founded in 1949 under the name of Associated Dairies and Farm Group but shortened this...

A Comprehensive Guide to Cash Flow Management and Invoice Discounting

Financial stability is crucial to the success of businesses of all sizes. As a business owner, you must ensure that your company maintains its...

Interpreting and understanding accounts

How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Managing the supply chain for globally integrated products

Today many of the products that we consume have been brought to us through globally integrated distribution systems. Striking examples are the fruit and...

People in organisations

When you run a large organisation, you are likely to have a large number of employees. The Singapore Airlines Group has more than 29,000...

Developing a customer focused sales strategy

Changing customers expectations The 1980s were marked by a growth in consumer spending and a housing boom. Easy access to credit made it possible for...

The future is branded

The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...

Developing initiatives to improve financial stability

This case study examines how one organisation dealt effectively with a key funding issue when faced with the loss of funds from a major...

Promoting Social Inclusion through access to legal services

which it manages its economic and social role. For example, it now owns very few manufacturing or service industries as many public corporations have...

Nutrition, Health & Wellness – New Product Development at Nestlé

Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...

Steering the economy

In providing an overview of the workings of the economy, this case study focuses on the key role of HM Treasury in implementing Government...

Providing consumers with ethically sourced garments

Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Developing skills in a large organisation through training and development

National Grid is one of the world's largest utilities. It focuses on the delivery of energy (gas and electricity) safely, reliably, responsibly and efficiently....

Branding strategies to create value

The ultimate aim of any business is survival. At least five groups want to see a company not only survive but flourish: its shareholders,...

Building a brand leader

In a few years, British Sky Broadcasting has transformed the way people in Britain watch and use their television. Before Sky, people could never...

Our business theory pages cover all the topics you need to know in business.

Legislation

Legislation is the process of making laws. This is done through Acts of Parliament, and 'rules', 'regulations' and 'bye laws' made by those who...

Decision making

A business organisation is a decision-making unit that sets out to produce a product in the form of goods or services. Key decisions need...

Product portfolio

Sales of products will eventually decline, as outlined in the four stage product life cycle. Businesses will often attempt to phase out existing products...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Five business lessons we can learn from adult entertainment

Becoming a successful businessman is not an easy task but it’s still quite possible to do. Success comes with innovation, quality service, and the...

Polished concrete floors BECOSAN

Polished Concrete is considered a popular flooring option for businesses, restaurants, industries, warehouses, and even homes. Despite its growing popularity, people are still amazed...

Putting together an ecommerce development strategy

Establishing your business as a dominant force on the Internet today is something that is of the utmost importance if you want to survive...

Why technological development greatly boosts the growth of the business sector in 2022

Technological advancements have played a central role in modern business. With the rapid rise of internet connectivity and mobile technology, enterprises now operate in...

What you need for startup success

Do you want to start your own business, but don’t know how or where to actually get started? Yes, being an entrepreneur is a...

Risks of running your business from home

Today, starting a home-based business is more popular than ever. In fact, a survey from IncFile found that there are 38 million home-based businesses...

Anti competition laws: what it means for uk businesses

The government has warned UK businesses that its stance on anti-competitive behavior will not change once Britain leaves the European Union. Companies that are deemed...

What To Do When You’ve Had Poor Solicitor Representation For Your Business

When you’re running a business, it is likely that at some point you will need to work with a solicitor. This could be to...

Abuse of limited liability companies has accelerated during the pandemic and it’s time for change

There is, in human nature, the urge to fight or to take flight when presented with a crisis. In situations where it’s merely you versus...

Tailormade business financing alternatives

At some point most companies will need external capital to finance new investments or even just to ensure liquidity during periods of growth or...

Seek business capital reviews

Searching for investors is not an easy task. Time is a valuable resource when looking for an investor. The difficult process of searching investors...

Get handle business debt

According to the Small Business Administration (SBA), money issues are one of the core reasons why many small businesses don't succeed. Business owners who...

Ways To Communicate Your Frustration To Employees Without Making Them Feel Bad

There will be times when your employees will miss the mark, and while you can try to remain patient, mitigating a time-consuming or costly...

Guide career overseas

Are interested in learning about other cultures? Do you communicate in multiple languages? Do you appreciate seeing things from a broader, worldwide perspective? Did...

5 Steps Human Resources Can Take to Increase Employee Performance

With the world of business constantly evolving, companies must devise new, innovative ways to increase and retain their workforce’s productivity levels to stay one...

The Benefits of Annotating Images and Videos for Business

It is without a doubt that artificial intelligence and machine learning have brought revolutionary change in different industries all over the world. This has...

Humanize your business why telling your story beats any ad campaign ROI

In almost every form of marketing, one of the most important aspects of a business is the brand. Branding is so important that, without...

Losing Leads? Try New Techniques To See Your Business Thrive

It happens from time to time. You lose leads. Sometimes they’ll come in naturally, whether from referrals or organic traffic (being either online or...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Why Case Study Videos Will Always Beat Written Case Studies

Persuasive, memorable, and story-driven case studies are a great way to turn curious prospects into happy customers. Case studies can take a range of...

Do I Need An Undergraduate Business Degree to Get My MBA?

A master's in business administration or MBA is highly valued in business professionals seeking management roles and entrepreneurs. Management training is the valuable core...

Take this simple quiz on how to write business case studies

Writing a case study is a nightmare in itself and it’s more challenging when your research sector is someone’s business. For scholars, it’s entirely...

Advantages of casino games online

Casino games online are like an earthly heaven for those who love gambling. Gone are the days when people who love to gamble have...

Everything You Need to Know About Mobile Casinos

The thrill of the casino is at your fingertips. It sounds like a dream come true, but it’s reality. The presence of online and...

Gambling Legislation Around the World

The gambling industry is a $500 billion dollar business globally with the US alone being responsible for over $100 billion. You would think from...

The ultimate guide to online gaming

With so much time at home due to Covid-19, a lot of us are enjoying new hobbies. Why not try one that is fun...

How to choose gaming desks

Very essential to optimize its gaming performance, the gamer desktop is the appropriate tool that allows the player to have good gaming experience via the well...

6 Cost-Effective Ways To Market Your Online Gaming Brand

The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...

The top hyperpigmentation facts

Hyperpigmentation is something which can affect almost anybody, regardless of who they are and where they come from. This means that there’s going to...

Fantasies as part of a healthy relationship

Let's admit, few people directly tell the partner about their fantasies. The point here is not even the degree of trust, but rather the...

The importance of having a community defibrillator

Are you considering a defibrillator for your community? If yes, this will be one of the best decisions you are going to make. The...

How To Match Your Sunglasses With Your Style

Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...

EPL Champions Land Sponsorship Deal with OKX

Despite the current fragile state of the crypto market, big moves are still being made in the industry. Lately, there has been a lot...

All in or only one Netflix’s new conundrum

Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...

Invest In Gold With IRA

The fact that the inflation rate increases continually over time, no matter how much wealth you have accumulated, is proof that money will only...

Here are the New ESTA Applicants’ Questions

Are you looking to apply for an ESTA visa? Well, here are some of the questions that you will need to answer during your...

Buying a piano for the first time dos and don’ts

Buying an acoustic piano is an important decision as these are state-of-the-art instruments. That not only requires a big budget but also enough space...

Car leasing business versus personal

When you are thinking of leasing a car it can be difficult deciding whether you want to do this personally or through your business....

How to get the best motorcycle loan

At last, you have decided to purchase a motorcycle. You want a means of transport that is not only convenient but also affordable. But...

Buying a Used Car: Should You Walk Away from an Extended Warranty?

So, you are looking for a used car. That’s a good idea to save money on upfront investment. But a used car often comes...

Reasons To Install A Mezzanine Floor Lift

Mezzanine floor lifts are an excellent solution for workplaces looking to save some space while moving heavy goods efficiently and safely between different mezzanine...

Kaylee and Tepid reviews: legit bedding store or retail scam?

Online retail can be summed up in fairly straightforward principles: Have a strong online presence, grab the attention of potential customers, and be interesting enough to have...

Instructional Manual for Setting Up Temporary Buildings

Temporary buildings are becoming more widespread as awareness of their convenience, speed of assembly, affordability, and durability grows. If you are considering one for...

5 business travel tips for frequent corporate travellers

What a nice thought to have, traveling professionally and frequently, getting to see what other businesses provide at lunch or the types of hot drinks they...

Why People Invest in a Citizenship by Investment Program

Second passport, which is also called golden visa, allows a person to become a citizen of another country. Second citizenship has become very popular...

The Best Places to Visit Near Victoria Station

Victoria London is one of the most fascinating locations in the Royal center of the UK. It is a gem housed in one of...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

6 Fantastic Benefits of Effective IT Support

Businesses need to function like well-oiled machines if they want to thrive. As long as everything is working effectively and efficiently, success is often...

The impact of technology towards online finances

Attitudes towards money and finances have changed substantially in recent years with more and more of us using the internet and mobile technology to...

7 Key Tips Before Getting Your Business Online

Entrepreneurs are one-of-a-kind. They are those who pursue their ambitions. They thrive in their own uniqueness and have little or no desire to work...

7 Shortcomings of Physical Storage Solutions

When personal computers first hit the market, their storage capacity was limited. The evolution of computers brought about the evolution of data storage, too,...

How AI will affect future businesses in a variety of industries

Numerous businesses have been taking up AI (artificial intelligence) technology for attempting to lessen operational costs, increase revenue, augment customer experience, and intensify efficiency....

London company acquires American AI firm after billings growth

A London software company has acquired an American AI firm after they showed a 60% growth in billings. Freshworks focus on customer engagement and they have...

Investing in Cryptocurrency with YuanPay Team

One of the different types of investment options today is to invest in cryptocurrency. In fact, you will always hear about the crypto market...

Why Open a Legal NFT Project Registration in Lithuania

2021 will go down in history as THE year of NFT. The NFT market received several landmark developments and generated over $22B in revenue....

Blockchain spreads rapidly

You may have heard about blockchain and might have wondered what it is and how exactly it works. An interesting fact is, five out...

Engaging Mobile Apps – What is our way for users to get enjoyable?

In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...

Best data recovery services for mobile phones

Do you forget to back up your mobile phone data? It's very unfortunate! But it's okay now as we offer you some of the...

What Is Lean Canvas and How to Use It in Mobile App Development

What Is Lean Canvas? The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea. The...

How to build online presence for your business 

The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...

Step by step instructions to build a functional website

A few decades back, when you considered building a website, you would have put that plan on the sidelines due to limitations in the...

Design Tips for Comparison Websites

With so much of information available on the internet, it has become exceedingly difficult to shop around for products and services. For every single...

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