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Welcome to Business Case Studies, previously known as The Times 100, Business Case Studies offers an extensive library of over 600 real-world case studies covering a range of essential business topics. Our comprehensive business theory pages provide insights into every area of business knowledge. In our eBook store, you can download PDF versions of all our case studies, purchase collections, or explore our audio and print options. With access to over 8,000 articles on business, lifestyle, and technology, you’ll find guidance on starting a business, small business trends, marketing tips, trading, cryptocurrency, and more.

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  • Case Studies

    Using advertising to connect with consumers

    Advertising is a tricky business. Successful advertisers are those...

    How roles and functions contribute to organisational performance

    A Nottingham County Surveyor, Edgar Purnell Hooley, discovered tarmac...

    Creating a new way of working based on trust

    In recent years this pattern has changed. We have...

    Social and environmental responsibility

    Businesses help society to prosper. They do so by...

    Releasing the talents of employees

    This case study focuses on the way in which...

    Locating a business to enhance the customer experience

    One of the most important decisions a business has...

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    Business Dictionary

    What is Strategic Positioning

    Strategic positioning is a fundamental concept in the realm...

    What is Customer Behaviour Modelling

    Customer behaviour modelling is a critical aspect of modern...

    What is Cloud AI Integration for Marketing

    Cloud AI integration represents a transformative shift in how...

    What is Franchise Marketing

    Franchise marketing is a multifaceted approach that encompasses the...

    What is a High-Performance Culture

    A high-performance culture is an organisational environment that fosters...

    What is Agency

    Agency, in its most fundamental sense, refers to the...

    What is Social Media Engagement

    Social media engagement refers to the interactions that users...

    Case Studies

    One to One – Designing user-friendly technology

    “Roy, the first shipment has just arrived, I thought you might like to see one.” Gary Maughan passed Roy...

    London 2012 achieving the vision

    The Olympic and Paralympic Games are the world's largest peace-time event. The modern Olympic Games were first held in Greece in...

    Cause marketing Vodafone’s partnership with the National Autistic Society

    Successful companies act as role models to other businesses and the wider community. To achieve this role model status...

    Success through managing quality, safety, customer service and cost

    Walkers are the UK's biggest crisp manufacturer. The business operates the world's largest snack factory at Bursom Road, Leicester. Walkers...

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