Welcome to Business Case Studies

Business Case Studies is a long-established and trusted brand, providing a unique business education resource for business studies and Economics in a real-life context. The case studies are suitable for all business schools around the world at all levels including the teaching of business English. Each of the Business Case Studies is constructed around a key element of the business studies curriculum. By using real information and issues from the featured companies, the case studies bring to life the complexities of business within real businesses.

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Marketing Case Studies

Sponsoring the Nationwide Football League

Every day consumers come across a wide range of product names, images, stimuli and information...

The Absolute. Tour

Companies are finding it more difficult to demonstrate product superiority or product differentiation over competitors....

Using IT in sales and marketing

The Internet is a powerful means for organisations to communicate with customers. A well constructed...

People Case Studies

Developing key skills for a lifetime of opportunity

If you ask your friends about how school or college is helping them to achieve...

Financial management in a retail setting

Marks & Spencer’s leading position in the highly competitive market-place depends on its ability to...

Achieving Better Public Services - The Work of the Audit Commission

Living in a safe community that provides such a wide range of public services is...

Finance Case Studies

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity...

Operation Case Studies

Designing user-friendly technology

“Roy, the first shipment has just arrived, I thought you might like to see one.”...

Creating an ultimate travel experience

As a newly-formed rail operating company, Great North Eastern Railway Ltd (GNER) took over one...

Developing a stronger customer focus

Customers are not simply looking for good products. Rather, they seek good products which address...

Strategy Case Studies

Building community partnerships

Throughout this diversification, however, Abbey National has retained its focus: to help people achieve financial...

Operating a statutory body in a commercial environment

Government plays an important role in the lives of individuals and business organisations. There are...

Growing the value of a business for shareholders

The owners of a company are called shareholders, because they each own parts - or...

External Environment Case Studies

De-regulation

These state monopolies reduced consumer choice. For example, only one producer supplied gas, and only...

working for free trade

Businesses and consumers in the UK are buying and selling goods and services in ever...

Introducing an established brand - bringing Yellow Bus to Britain

Most people in the UK will have seen yellow school buses in American films. The...

Most Popular Download

Ethical business practices

 The importance of ethics in business Ethics concern an individual's moral judgements about right and wrong....

Creating an effective organisational structure at Coca-Cola

The Coca-Cola Company is truly global, and its main product is recognised and consumed worldwide....

Making the worlds best known product Coca-Cola

How is the most widely recognised product in the world made? How are the required...

Most Popular Revision Theory

From The Blog

Work From Home: Online Jobs For Students To Get Your Professional Life Started

Working from home is no longer a far fetched idea. The global pandemic has made...

Which CB or HAM Radio should you get for your Jeep?

Having or buying the right CB or HAM Radio for your Jeep is an option...

Top 3 Reasons Why You Should Work From Home

Working from home is more accessible than ever, as more jobs just require you to...

The Pros of Casinos Accepting Crypto Payments

Decades ago, the majority of gamblers only knew about cash payments. They would use it...

What Qualifies You For A University Entrance? Find Out Your Worth

Entering tertiary education in a university is a right of passage that you need to...

How To Be Sure If You Are Entitled To Stress Workers Compensation

What if you could get your company to pay you for all the stress it...

Sales Performance Improvement Tips From the Pros

Some new companies set everything in place and wait for the money to roll in....

Could A SWOT Analysis Be The Key To Business Success?

Running a business is all about making the right decisions at the right times. Making...

The patent pending Burp Buddy makes it easy to keep spit-up messes away from the caregiver and the baby

Burp Buddy provides multiple three-layer panels of smooth and comfortable burp cloth surface. Conveniently...

Protecting Business Assets the Right Way

Are your company's assets protected? There's a lot more to that concept than making sure...

Emergency Vehicle Lights on Vasa Shop

Do you own a vehicle and need an emergency light? Well, Vasa shop is the...

Firing An Employee: 2 Good Reasons – And 2 To Avoid

Firing an employee is always stressful, but when you’re not confident about your justifications, it...
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