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Creating and launching a new product range (PDF) |
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Managing change: a new approach to legal services (PDF) |
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Social responsibility - using resources more efficiently (MP3) |
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The repositioning of Hobnobs (PDF) |
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Using promotion to campaign for public services (MP3) |
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Stakeholder engagement (MP3) |
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Lloyds TSB A3 ePoster Edition 13 "Changing work patterns at Lloyds TSB" |
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The marketing mix in the food industry (MP3) |
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Using new product development to grow a brand (PDF) |
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Staying ahead by meeting changing consumer needs (PDF) |
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Doing Better By The Environment (PDF) |
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A business case for investing in rail (PDF) |
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New products from market research (PDF) |
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