Operations illustration Operations theory

Improving productivity

Productivity is the efficiency with which a firm converts inputs into outputs. Since staff represent the largest cost for many firms, labour productivity has special importance and vitally affects competitiveness.

Example:

                             Wage rate £      Productivity (output/employee)   Unit labour cost £

Firm A                         250                              100                                     2.50

Firm B                         300                              150                                     2.00

Firm B pays higher wages than Firm A yet has 205 lower unit labour costs through superior productivity.

A firm with higher productivity can charge lower prices or increase its profit margin or choose a combination of the two. It must. though, ensure that production quality is maintained.

How can productivity be raised?

  • Training can improve the knowledge and skills of staff. Improved recruitment and selection may have the same effect
  • Iinvestment in equipment and new technology may enable output per worker to increase
  • Better employee motivation can be the most powerful factor of all. Gaining engagement and loyalty of staff can  bring major gains in output and quality.

Productivity can also be measured for plant and machinery. For example, a machine might be available and functioning normally for 85% of an average week. In the remaining time it is being cleaned or repaired. The production manager may consider that this figure could be improved through better and more regular servicing.

 

Notice, too, that in effect firms measure the productivity of capital when calculating the return on capital employed. 

 

Quality circles

There are a range of techniques that can be employed to

improve productivity through quality

. By getting employees to work smarter rather than necessarily harder it is possible to raise output.

Organising employees into Quality Circles, which are designed to identify improvements in work processes and activities, it is possible to

improve productivity

.

An obvious way of increasing productivity is to reduce waste.


Supporting Documents

These downloads will help to put operations theory into context using real world examples from real businesses.

The use of social media in promotion
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Find out how National Trust employed operations theory to succeed in the non-profit industry by downloading our premium case study.

Using the marketing mix in the fashion industry
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Find out how Ben Sherman employed operations theory to succeed in the fashion industry by downloading our premium case study.

Using sponsorship to increase brand awareness
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Learn how Infiniti used operations theory to prosper in the automotive industry by downloading our premium case study.

Meeting customers' needs in growth markets - online gaming
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Find out how BT employed operations theory to prosper in the telecommunications industry by downloading our premium case study.

Innovation in infant nutrition
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Find out how Cow & Gate used operations theory to succeed in the food & drink industry by downloading our premium case study.

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