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Creating a market (PDF) |
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Sponsorship and the marketing mix - Vodafone (PDF) |
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Improving strategic decision making (MP3) |
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£13.98 |
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Tarmac A3 ePoster Edition 15 "Developing a Human Resource strategy" |
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£15.98 |
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UNISON A3 ePoster Edition 18 “Providing support through the phases of the business cycle” |
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£15.98 |
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How the role of marketing drives business forwards (PDF) |
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£11.98 |
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Legal Services Commission A3 ePoster Edition 15 "The advantages of centralisation" |
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Protecting the marketing mix through intellectual property rights (MP3) |
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£13.98 |
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Continuous Improvement - The Corus Way (MP3) |
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£6.99 |
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Business ethics and sustainability in the steel industry (PDF) |
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Taking a long-term view - developing fuels for the future (MP3) |
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Using promotion to position a brand (MP3) |
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A revolution in banking (PDF) |
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The Operations Collection Business Case Studies eBook |
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£59.99 |
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An enterprising approach to a marketing re-launch (PDF) |
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Tarmac's functions - working together towards its mission statement (MP3) |
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£6.99 |
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The Strategy Collection Business Case Studies eBook |
£89.99 |
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£89.99 |
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The use of social media in promotion (MP3) |
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Vision, values and business strategies (MP3) |
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A customer-centred approach to providing insurance (MP3) |
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Embracing and pursuing change (MP3) |
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Building a global telecommunications business (PDF) |
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Developing people through decision-making (MP3) |
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The importance of sustainable purchasing and supply (MP3) |
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Decision making across the business cycle (MP3) |
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Achieving growth through product development (PDF) |
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Respecting stakeholder values (PDF) |
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Social marketing in the new millennium (PDF) |
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The advantages of sponsorship (PDF) |
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Supporting business through standards (MP3) |
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