The Football Association is a unique organisation. It has no shareholders, it is not tasked with making a profit, it does not manufacture a...

In the modern business world an organisation’s brand image can be as important as the goods or services it produces. A strong brand image...

This case study focuses on the way in which ICI, one of the UK’s best known companies, has maximised the potential of its people...

UNISON Formed in 1993 when three public sector unions joined together, UNISON is the UK's largest union. The merger created a stronger union voice to...

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...

Adding value to a product involves making it more desirable and better for the final consumer. Ways of adding value to a product or...

Introduction When you run a large organisation, you are likely to have a large number of employees. The Singapore Airlines Group has more than 29,000...

Introduction We identify with products in a variety of ways. At a simple level we may buy a coat in order to keep warm or...

Today, there is growing concern about the number of cars and lorries on the UK’s roads, the amount of time wasted in traffic jams,...

 A brief history of Lloyd's -covering risks Economic prosperity in England during the second half of the 17th century created a significant group of wealthy...

Many people perceive the construction industry as towering cranes over a city skyline or a pile of bricks and cement in a backyard. In...

You could believe that internet marketing is not difficult. However, it is not as simple as you may think. You will understand this after...

Individuals have become accustomed to spending more time on the internet than they do watching traditional media. Over the past several years, it has...