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Home Marketing Marketing mix Re-branding a Corporate Image (PDF)

Re-branding a Corporate Image (PDF)

£3.99

100 in stock

SKU: tt100-pdf-6-64-6 Category:

Description

Re-branding a Corporate Image in full in PDF format taken from edition 6 of Business Case Studies.

This case study looks at the Kellogg's brands and considers both the branding of the corporate image and the individual products. How have they developed and how are they maintained?

Read the case study online here