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Home Marketing Promotion Using promotion to campaign for public services (PDF)

Using promotion to campaign for public services (PDF)

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SKU: tt100-pdf-38-464-16 Categories: ,

Description

Using promotion to campaign for public services in full in PDF format taken from edition 16 of Business Case Studies.

This case study focuses on how UNISON has promoted its A Million Voices for Public Services campaign. It has used a range of methods and technologies designed to reach a variety of different audiences.

Read the case study online here

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