Creating a new and exciting brand - Cafe Cadbury A Cadbury Schweppes case study
Page 11: Conclusion
Cadbury is one of the best known brands in the world today. It is a brand which is associated with high levels of quality and customer satisfaction.
The ongoing growth of Café Cadbury provides a flagship that further helps to enhance the reputation of the Cadbury Masterbrand. At the same time, it provides customers with the opportunity to indulge themselves in the enjoyment of high quality products in a welcoming environment.
Cadbury Schweppes | Creating a new and exciting brand - Cafe Cadbury