Home Marketing Marketing planning Developing a market plan (MP3)

Developing a market plan (MP3)

£3.99 – £6.99

Clear
SKU: tt100-MP3-87-347-14 Categories: , ,

Description

Developing a market plan in full in audio MP3 format taken from edition 14 of Business Case Studies.

(podcast) The study focuses on how a company can respond to changes in consumer expectations, external influences and business aims to achieve those objectives.

Read the case study this MP3 podcast relates to here

Additional information

Choose your licence

,


Subscribe to get unlimited access to downloads.

Related products

Hundreds of case studies, covering business

Whatever area of business your interested in, we've got it covered

Marketing Case Studies

Subscribing to broadcasting success

Case Studies
BSkyB will primarily be remembered as the company which changed the face of UK broadcasting, through reflecting our changing lifestyles as we move towards...

Using advertising to connect with consumers

Case Studies
Advertising is a tricky business. Successful advertisers are those who, over the long term, make the fewest mistakes. No matter how well an advertisement...

People Case Studies

Managing change through training and development

Case Studies
Introduction Britain relies on rail. The railway is a vital part of Britain’s economy and infrastructure. More people travel by rail now than since the...

Developing a communications strategy

Case Studies
Introduction This case study examines the way that a multi-product, multi-national company has developed an integrated Corporate Publicity Programme to improve communications both externally and...

Finance Case Studies

Using cost benefit analysis to appraise investments

Case Studies
Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

Managing trading risk

Case Studies
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

Operation Case Studies

Creating quality customer care

Case Studies
Zurich Insurance Group provides insurance and other financial services to both individuals and businesses. The group has more than 130 years experience and is...

Leading innovation in world healthcare

Case Studies
Introduction AstraZeneca is one of the world’s leading pharmaceutical companies, producing a powerful range of medicines designed to fight disease in important areas of medical...

Strategy Case Studies

Meeting responsibilities to stakeholders

Case Studies
The provision of energy to meet the needs of society is a pressing issue today. Many of the world's non-renewable resources such as coal,...

The power of partnerships

Case Studies
This case study focuses on how the creation of risk and revenue sharing partners (RRSPs) has enabled Rolls-Royce to take on contracts which have...

External Environment Case Studies

The importance of competition policy

Case Studies
The purpose of competition policy Competition is an essential element in the efficient working of markets. It brings important benefits to the consumer by: encouraging enterprise,...

Creating a corporate social responsibility strategy

Case Studies
Amway is one of the world's largest direct salesorganisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories. It...

From The Business Blog

5 Trending Future Small Business Ideas for 2022 & Beyond

Blog
Entrepreneurship is a profession that has the power to change the world. It is a journey of a person who dares to dream and...

How Does Playtech’s Proposed Takeover Impact Gambling Sites and the Industry

Blog
If you enjoy spending the odd evening having a flutter on online casinos, bingo or maybe even trying your hand at poker then you’ve...

© Copyright © 1995 - 2021 Business Case Studies

Select your currency
GBP Pound sterling
EUR Euro