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Home Marketing Marketing strategies Launching high-end technology products (PDF)

Launching high-end technology products (PDF)

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SKU: tt100-pdf-259-620-5 Categories: ,

Description

Launching high-end technology products in full in PDF format taken from edition 5 of Business Case Studies.

This case study examines how Samsung develops new high-tech products and brings them to the mass market on an international level.

Read the case study online here

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