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Home Marketing Marketing mix The use of the marketing mix in product launch (PDF)

The use of the marketing mix in product launch (PDF)

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SKU: tt100-pdf-87-303-13 Categories: ,

Description

The use of the marketing mix in product launch in full in PDF format taken from edition 13 of Business Case Studies.

This case study shows how a carefully balanced marketing mix provides the platform for launching and re-launching a brand onto the market.

Read the case study online here

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