Tag: Marketing Mix

Digital advertising has become an integral part of every successful company's marketing plan while if you are...

Marketing is the process of developing and implementing a plan to identify, anticipate and satisfy consumer demand,...

When marketing their products firms need to create a successful mix of:the right productsold at the right...

The marketing mix is often referred to as the '4 Ps', i.e. product, price, place and promotion....

The challenge for companies in this sector is to provide a service that will regularly bring customers...