Twenty years ago, booking a summer vacay or even a weekend break was a bit of a drawn-out affair.
The internet was still in its infancy — so most of us trekked to shopping centers, sat down in local travel agencies and spent hours carefully poring through brochures with customer service reps to find the perfect package break that suited everyone and didn’t break the bank.
But nowadays, the web has made affordable travel accessible to the masses and several savvy firms have stepped up to the plate to make arranging the ideal trip child’s play.
If you’re expanding your business horizons and moving into the travel market, take some top tips from these five brands simplifying travel.
Holiday rental site Airbnb is one of those deceptively simple business models would-be moguls around the world jealously marvel at.
Founded in 2008, the company doesn’t own any physical holiday accommodation, but its site allows global adventurers to access over five million quality places to stay in 81,000 cities and 91 countries.
And because you can actually stay in someone’s house or apartment, it enables more immersive travel experiences where you’re instantly plugged into local cultures.
Founded in 2001, Skyscanner was one of the earliest flight comparison sites to grace the internet.
And its powerful search engine generates such precise results that it remains popular — its official stats show that 60 per cent of its traffic arrives directly and it’s the number one international travel metasearch site.
Unique analytics tools and a huge network of partner businesses continue to empower Skyscanner — elements rivals struggle to compete with.
When you’re traveling to a departure airport with kids in tow, it’s often more convenient getting there in the comfort of your own vehicle.
And that’s where airport parking site Looking4.com steps in to offer valet and park and fly services across the US and further afield — bringing a safe and secure spot to your fingertips in as stress-free a manner as possible.
This is another example of a search site that visitors find simple to use and return to again and again.
Vacation planning app Planapple helps you create, tweak, access and share your vacation plans conveniently in one place.
So whether you’re formulating the holiday of a lifetime or firming up arrangements for a school reunion, it takes the strain from your shoulders by collating ideas on a centralized notice board, collecting feedback from trip mates and sharing finalized itineraries on platforms like Pinterest and Facebook.
This type of app is ideal for people who like to project plan their personal lives.
When you’re vegan, ensuring there’s plenty of health plant-based restaurant options at international locations isn’t easy.
But vegan food app HappyCow can provide recommendations for vegan and vegetarian restaurants at hundreds of destinations around the world, meaning you’ll never be stuck munching on a lettuce leaf while co-travelers tuck into steaks and burgers.
By tying travel and diet together effectively, this site soothes a pertinent customer pain point.
Borrow ideas from these five travel brands and you might make your own mark in the travel sector.
What’s your favorite travel brand? Share your thoughts in the comments section.