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Developing a market plan (PDF)

Developing a market plan in full in PDF format taken from edition 14 of Business Case Studies.

The study focuses on how a company can respond to changes in consumer expectations, external influences and business aims to achieve those objectives.

Read the case study online here

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Developing a market plan in full in PDF format taken from edition 14 of Business Case Studies.

The study focuses on how a company can respond to changes in consumer expectations, external influences and business aims to achieve those objectives.

Read the case study online here

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