Page 5: Communicating with stakeholders
Effective communication with stakeholders is also an important element of responsible business behaviour. For Nestlé, engaging with stakeholders underpins Creating Shared Value. It enables it to identify emerging issues, shape its responses and continue to drive improvements in its performance. Topics raised by stakeholders are discussed with them in a variety of local and international forums. These include: nutrition, health and wellness; education and access; Nestlé’s role in public policy issues; auditing and disclosure of infant formula marketing practices; and food safety.
Nestlé engages with stakeholders through a variety of ways. For example:
- Through Nestlé’s annual reports and Creating Shared Value reports, stakeholders can see where funds are invested, how the company is addressing issues such as environmental performance and the positive impact of Creating Shared Value activities.
- Stakeholder convenings, held in various countries where Nestlé has operations, communicate its approach and invite feedback on its Creating Shared Value efforts.
- The Nestlé Supplier Code establishes the minimum standards that its suppliers, their employees, agents and subcontractors need to meet. This demonstrates how Nestlé is committed to developing responsible practices right through its supply chain.
- The Nestlé corporate website contains information on all company policies, principles and activities.
- There are dedicated websites to key projects such as the Cocoa Plan. These sites bring together all the detail of the initiative in an easy-to-read and understandable way.
- This case study aims to help to reveal to young people the complexities of global supply chains and how companies such as Nestlé respond to these issues.
The Cocoa Plan has led to numerous partnerships with other organisations such as the Fair Labor Association and the Red Cross/Red Crescent societies. These relationships help Nestlé to fight illegal labour practices. Nestlé also has partnerships with supply chain organisations and governments which support good agricultural practices. These practices have created benefits for stakeholders across the industry, including consumers, shareholders, farmers and other partners. For example, one partnering initiative with the Co-operative Group is paying for educational packs for schools in the Côte d’Ivoire region.