Engineering advantage strategy in action

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Introduction Achieving competitive advantage is not easy, particularly in global markets. Businesses that do well in these markets need to be able to use their systems, technologies and knowledge effectively across the whole of the organisation and respond to local people, cultures and different ways of working. One such organisation that uses its knowledge and expertise to achieve competitive advantage is IMI. IMI is a global engineering group involving many different engineering specialities. It is recognised worldwide for its innovation, expertise and global service and sells engineering solutions in over 50 countries to match customer needs. IMI’s competitive advantage comes from combining the knowledge and skills of its people with an in-depth understanding of what its customers want and need. IMI’s strengths of expertise and innovation differentiate it in the markets it serves. IMI operates in a B2B (business to business) environment, providing tailored products and services to companies. These include large household names such as Chevron, Shell, Volvo Trucks, General Motors, Coca-Cola and McDonalds, as well as smaller niche companies dealing in specialised equipment or building materials. Products and services The company has a long history of working in valve and fluid engineering technology. It uses this expertise to…

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