Innovation the route to winning

The business world is a moving target. It has changed rapidly over the last 20 years and is continuing to do so at an accelerating rate. Think of all the new industries which have developed in your lifetime – video and computer games, biotechnology, mobile telephones – all of these new products and services have developed because the technology was there and the consumer wanted it. This has not always been the case. In the past, slower communications, and local rather than international competition, meant…