Managing the supply chain for globally integrated products

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Today many of the products that we consume have been brought to us through globally integrated distribution systems. Striking examples are the fruit and vegetables that we purchase in our local supermarket that arrive fresh from far flung corners of the globe, and the motor vehicles that we drive around in which contain components from many different countries. We tend to take the delivery of these products for granted without realising the real complexity of the planning that is involved in making sure, that for…

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