Introduction In today’s competitive business climate no marketplace is completely static and some markets are more dynamic than others. One which has changed beyond recognition over the years, is that of electricity. Since the start of privatisation in 1989, the UK electricity industry has seen many strategic changes in structure, direction and activity. This represents a new challenge for electricity producers who, at the same time, still concentrate upon producing reliable electricity supplies at low prices for their customers. PowerGen is one of the largest…

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