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Castrol Case Studies
CastrolÕs case studies explore their innovation in lubricants, focus on sustainability, and strategic market penetration. Learn how Castrol continues to lead the global lubricants industry through technological advancements and commitment to environmental responsibility.
Responding to a changing marketing environment
Lubricating oil is the vital component of every internal combustion engine. From a small passenger vehicle to a Formula 1 racing car, from a...
Building a joint venture in an emerging market
Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...