• × Protecting the marketing mix through intellectual property rights (MP3) 2 × £6.99
• × Engaging consumers through word of mouth marketing (MP3) 1 × £6.99
• × Releasing the talents of employees (PDF) 1 × £5.99
• × Promoting the brand (PDF) 2 × £5.99
• × Building a brand in order to sustain its life cycle (MP3) 2 × £6.99
• × Using innovation to create competitive advantage (MP3) 1 × £6.99
• × How market research helps Portakabin to remain at the cutting edge (MP3) 1 × £6.99
• × Launching Real Fruit Winders through new media (PDF) 1 × £5.99
• × Direct marketing (PDF) 1 × £5.99
• × Sponsorship and the marketing mix (MP3) 1 × £6.99
• × Engineering Advantage - strategy in action (MP3) 1 × £6.99
• × Meeting and exceeding consumer protection laws to drive competitive advantage (PDF) 1 × £5.99
• × Managing health and safety - a quality approach (PDF) 1 × £5.99
• × Providing consumers with ethically sourced garments (MP3) 1 × £6.99
• × Financial information in decision making (MP3) 1 × £6.99
• × Overcoming barriers to change (MP3) 2 × £6.99
• × Factors affecting organisational structure (MP3) 1 × £6.99
• × Continuous Improvement - The Corus Way (MP3) 1 × £6.99
• × Using promotion to campaign for public services (MP3) 1 × £6.99
• × How training and development supports business growth (MP3) 1 × £6.99
• × Building a workforce for the future (PDF) 1 × £5.99
• × Using a range of management styles to lead a business (MP3) 1 × £6.99

Subtotal: £173.74

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