Corporate Citizenship and the community
A Coca-Cola Great Britain case study

Page 7: Sponsorship

Coca-Cola is well known for its high-profile sponsorship programme, covering major events such as the Olympic Games, football's World Cup and, as a partner / supplier with diet Coke, the All-England Championships at Wimbledon. At all events, the Company seeks to enhance the enjoyment of the fans.

Coca-Cola Great Britain | Corporate Citizenship and the community

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