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HomeMarketingThe Marketing MixThe use of the marketing mix in product launch

The use of the marketing mix in product launch

NIVEA is an established name in high quality skin and beauty care products. It is part of a range of brands produced and sold by Beiersdorf. Beiersdorf, founded in 1882, has grown to be a global company specialising in skin and beauty care. In the UK, Beiersdorf’s continuing goal is to have its products as…

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