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Kodak Case Studies

Learn about Kodak with real-life examples within their case studies constructed around the key elements of the business curriculum.

Product Launch

Building a photographic system around the user

In its simplest form marketing answers the question - What does the customer want to buy? A key definition of marketing is: Marketing is...

Popular Case Studies

EDI and the world’s Number 1 Express Carrier

Would you lend £52,000 to Mr and Mrs Stevens?

Communicating with stakeholders

Meeting global responsibilities by caring for communities

Corporate Social Responsibility

Customer-led innovation in a competitive market

Social responsibility – using resources more efficiently

Developing key skills for a lifetime of opportunity

Building community partnerships

Financial management in a retail setting

Operating a statutory body in a commercial environment

Operations management: The Wincanton Way

Recent Articles

Florence Mukasa: Championing the Rights and Empowerment of the Deaf and Disabled Community in Uganda

Principles of Evidence (Relevance, Admissibility, Weight)

Hearsay Evidence

Privilege (Legal Professional Privilege, Public Interest Immunity)

Witnesses (Competence, Compellability, Cross-Examination)

Expert Evidence

Evidence in Criminal Cases (Character Evidence, Bad Character, Exclusionary Rules)

Confessions and Admissions

Artificial Intelligence and the Law (Regulation, Liability, Ethical Issues)

Cybercrime (Hacking, Fraud, Cybersecurity Regulations)

Burden and Standard of Proof

Internet Law (Content Regulation, Liability, E-Commerce)

More Case Studies

Developing new products

Businesses and taxation

Trading places

Combining factors of production to achieve growth objectives

Introducing a Pan European product

Coca-Cola and sports partnership through competition

Developing skills in a large organisation through training and development

Applying the personal touch to financial services

Converting to a Public Limited Company – PLC

Adding value through asset optimisation

Building sound customer relationships

Creating an entrepreneurial partnership

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Ethical business practices

Aims and functions of the production department

Creating an effective organisational structure

Rights and responsibilities of employers and employees

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SWOT analysis and sustainable business planning

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