Make no mistake, it’s fairly easy to build up a following on Instagram. You just need to buy likes or buy Instagram views for video at www.Buzzvoice.com, and you are good to go. There is no mystery. In fact, a lot of Instagram marketers already know this.
How come? Well, think of it as the chicken or egg problem. If your account is brand new, even if you have solid content, people are going to hesitate to follow your account. Why? They might not think that your account is worth following because, guess what? very few people follow you.
You may have this amazing content that, on first blush, seems pretty solid, but you have to understand that when you follow an account on social media, you are actually committing to that account. You are actually taking a risk or gambling with that account because you have other things to do.
You have other accounts that you could be following, so you have to be reassured as to whether the account you are thinking of following is solid enough to be worth your time and loyalty.
This is where social proof comes in. When you dispel whatever suspicion or skepticism they may have coming in, you can then jump into the nitty gritty. I’m talking about getting down to business, and this means content.
So, the key here is to come off as the main brand in your niche on Instagram that actually listens to your audience.
Audience Listening Will Put You on Top
I don’t mean to say this as some sort of marketing maxim or cliche. That’s not my intention at all. This is the absolute truth.
If your brand looks like it’s actually listening to your followers, you are going to rise above. The cream will always rise to the top, and guess what? Your brand will be the best kind of cream in your niche because you have demonstrated to people who are interested in your niche on Instagram that you actually care.
In fact, you show, through the quality of your content as well as the engagement you have with people following your materials and account, that you really care.
By showing to people that the content is responsive and that you address every single interaction, it means that your brand is alive. Compare this with bigger brands in your niche that are bureaucratic, cold, stiff and lifeless. You’re going to look like a million bucks compared to them, hands down.
The key to successful branding on IG is to stand out from the crowd. This may seem simple, but it isn’t. This is the kind of thing that you have to work on to get just right. You won’t stumble upon it. You will not get lucky into it. You have to work hard to pull followers using the power of your content. This is how you will be able to build an organic following without having to have any kind of pre-existing celebrity. That’s right, you can join the ranks of many Instagram stars who built their following without being celebrities.