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Providing a customer-centric service in full in audio MP3 format taken from edition 15 of Business Case Studies. (podcast) This case study focuses on how Zurich has used market research to develop a business strategy of ‘delivering help when it matters so that customers feel valued and taken care of’. Read the case study this […] | ||
A customer-centred approach to providing insurance in full in audio MP3 format taken from edition 16 of Business Case Studies. (podcast) This case study examines the customer-focused approach of Zurich, the insurance and financial services provider Read the case study this MP3 podcast relates to here | ||
Delivering a business strategy in full in audio MP3 format taken from edition 16 of Business Case Studies.(podcast) The case study explores how TNT delivers its business strategy and achieves consistently high standards of service through its people.Read the case study this MP3 podcast relates to here | ||
Delivering a superior customer experience in full in audio MP3 format taken from edition 17 of Business Case Studies. (podcast) This case study examines how TNT’s Customer Promise reflects its core strategy of customer focus and aligns with its corporate values to influence the organisation’s culture. Read the case study this MP3 podcast relates to […] | ||
Growth through investment in full in audio MP3 format taken from edition 17 of Business Case Studies.(podcast) This case study looks at the strategies used by Bibby Line Group to grow the business, whilst retaining a strong family ethos.Read the case study this MP3 podcast relates to here | ||
Entrepreneurship in engineering in full in audio MP3 format taken from edition 17 of Business Case Studies. (podcast) This case study examines the relationship between engineering and enterprise and the role that the IET has played in developing engineer entrepreneurs. Read the case study this MP3 podcast relates to here | ||
Using skills to respond to the external environment in full in audio MP3 format taken from edition 17 of Business Case Studies. (podcast) This case study illustrates how Logica monitors its external environment using PEST analysis to adapt its own business and generate innovative and unique solutions for its clients. Read the case study this […] | ||
Using cost-benefit analysis to appraise investments in full in audio MP3 format taken from edition 17 of Business Case Studies. (podcast) This case study examines one major wastewater quality improvement investment made by United Utilities. It shows how important non-financial considerations, such as the impact on the environment, were in arriving at the best decision. […] | ||
The use of social media in promotion in full in audio MP3 format taken from edition 17 of Business Case Studies. (podcast) This case study looks at how the National Trust is now adopting a new strategy and modern marketing techniques to excite a younger audience, generate new members and enhance its position as an […] | ||
Developing a sustainable supply chain to add value in full in audio MP3 format taken from edition 17 of Business Case Studies. (podcast) This case study will explore how Lafarge UK is active in all three sector of industry and how it manages the need to develop the business alongside protecting the environment and respect […] |