Sign in
  • Case StudiesThe case studies are suitable for all business schools at all levels, the Business Case Studies are constructed around a key element of the business studies curriculum
    • By Topic
      • External EnvironmentUnderstand the influences of the external environment in the business studies curriculum, see real life examples within our case studies with downloads
        • Business Environment
        • Business Cycle
        • Consumer Protection
        • Corporate
        • Responsibility
        • Economy
        • Ethics
        • External Influences
        • Globalisation
        • Government Influence
        • International Business
      • FinanceUnderstand the purpose of the finance function in the business studies curriculum, see real life examples within our case studies with downloads
        • Accounts
        • Assets
        • Budgeting
        • Cash Flow
        • Costs
        • Financial Risk
        • Investment Appraisal
        • Sources of Finance
      • MarketingUnderstand the purpose of the marking function in the business studies curriculum, see real life examples within our case studies with downloads
        • Branding
        • Competitive Advantage
        • Customer Focus
        • International Marketing
        • Market Research
        • Marketing Mix
          • Place
          • Price
          • Product
          • Promotion
        • Marketing Planning
        • Marketing Strategies
        • Product Launch
        • Product Life Cycle
        • Product Portfolio
        • Segmentation
        • SWOT
      • OperationsUnderstand the purpose of the operations function in the business studies curriculum, see real life examples within our case studies with downloads
        • Continuous Improvement
        • Customer Service
        • Efficiency
        • Health and Safety
        • Innovation
        • Lean Production
        • Location of Business
        • Management of Change
        • Merger and Acquisition
        • New Product Development
        • New Technology
        • Product Development
        • Production Process
        • Quality
        • Research and Development
        • Supply Chain
      • PeopleUnderstand the purpose of the people function in the business studies curriculum, see real life examples within our case studies with downloads
        • Communications
        • Developing People
        • Diversity
        • Equal Opportunities
        • Managing Change
        • Motivation
        • Organising People
        • Protecting People
        • Recruitment and Selection
        • Roles and Responsibilities
        • Skills and Competencies
      • StrategyUnderstand the purpose of the strategy function in the business studies curriculum, see real life examples within our case studies with downloads
        • Aims and Objectives
        • Business Expansion
        • Business Organisation
        • Business Planning
        • Business Start Up
        • Business Strategy
        • Culture
        • Decision Making
        • Enterprise
        • Growth
        • Mission
        • Risk
        • Sectors of Industry
        • Stakeholders
        • Strategic Planning
        • Types of Organisation
        • Vision
    • By Company
    • Resources
      • Revision TheoryUnderstand the business studies curriculum with our theory pages and see real life examples within our case studies with downloads
      • Teacher Resources
  • eBook Store
        • Printed Books By Edition
        • Audio Case StudiesOur case studies cover a wide variety of real business topics from Accounting & Finance, Communication and Decision Making to Brand Promotion, External Influences to Strategic Planning.These are intended to not only help students pass exams but to help them gain a fundamental understanding of modern business, preparing them for a future career by bringing theory to life in “actual” business situations and practices.The case studies are designed to support independent learning, creating a number of personal, learning and thinking skills (PLTS), at the same time as encouraging more in depth understanding (and therefore better results), giving teachers and students alike a clear picture of the progress achieved.Although case studies are free to view individually online there is no substitute for having a Audio version to listen to each case study.
        • ePostersBuy these A3 sized ePosters as an effective visual aid to learning. Displaying these educational posters in the classroom reinforces key learning points and messages essential to the successful completion of each business module.
        • eBook Collections
          • eBookS by Topic
          • eBooks by Edition
        • Case Study eBooks
          • External Environment eBook
          • Finance eBooks
          • Marketing eBooks
          • Operations eBooks
          • People eBooks
          • Strategy eBooks
        • Case Study PDF's
          • Strategy
          • People
          • Operations
          • Marketing
          • Finance
          • External Environment
  • Membership
        • My account
          • Account details
          • My Orders
          • My Downloads
          • Lost password
        • Subscribe
          • Subscription levels
          • 1 Hour £10
          • 1 Day £25
          • 30 Days £99
          • 3 Months £175
          • 1 Year £599
          • Monthly Subscription £29
        • Log In


          Lost Password?

  • Business
        • Business Marketing
        • Coronavirus
        • Entrepreneur
        • Small Business
        • Law
        • Insurance
        • HR
        • eCommerce
        • Business Finance
          • Fintech
        • Cryptocurrency
          • Blockchain
          • Crypto Mining
        • Trading
        • Digital Marketing
          • Content Marketing
          • Social Media
          • SEO
          • PPC
          • Email Marketing
  • Lifestyle
        • Cannabis CBD
        • Fashion
        • Motoring
        • Travel
        • Health
        • Money
          • Gambling
          • Casino
        • Education
        • Careers
        • Property
  • Technology
        • Artificial Intelligence
        • Computing
        • Internet
        • Gaming
        • Digital Business
        • VOIP
        • Virtual Reality
  • Contact Us
        • Guest Posting
        • Editorial Links
        • Writing and Publishing
        • Homepage Links
        • Copyright and Licensing
        • Call Us 0203 376 4987
          • Your name

            Your Email

            Your Message

    • 0
    Sign in
    Welcome!Log into your account
    Forgot your password?
    Privacy policy
    Password recovery
    Recover your password
    Search
    Business Case Studies
    • Case StudiesThe case studies are suitable for all business schools at all levels, the Business Case Studies are constructed around a key element of the business studies curriculum
      • By Topic
        • External EnvironmentUnderstand the influences of the external environment in the business studies curriculum, see real life examples within our case studies with downloads
          • Business Environment
          • Business Cycle
          • Consumer Protection
          • Corporate
          • Responsibility
          • Economy
          • Ethics
          • External Influences
          • Globalisation
          • Government Influence
          • International Business
        • FinanceUnderstand the purpose of the finance function in the business studies curriculum, see real life examples within our case studies with downloads
          • Accounts
          • Assets
          • Budgeting
          • Cash Flow
          • Costs
          • Financial Risk
          • Investment Appraisal
          • Sources of Finance
        • MarketingUnderstand the purpose of the marking function in the business studies curriculum, see real life examples within our case studies with downloads
          • Branding
          • Competitive Advantage
          • Customer Focus
          • International Marketing
          • Market Research
          • Marketing Mix
            • Place
            • Price
            • Product
            • Promotion
          • Marketing Planning
          • Marketing Strategies
          • Product Launch
          • Product Life Cycle
          • Product Portfolio
          • Segmentation
          • SWOT
        • OperationsUnderstand the purpose of the operations function in the business studies curriculum, see real life examples within our case studies with downloads
          • Continuous Improvement
          • Customer Service
          • Efficiency
          • Health and Safety
          • Innovation
          • Lean Production
          • Location of Business
          • Management of Change
          • Merger and Acquisition
          • New Product Development
          • New Technology
          • Product Development
          • Production Process
          • Quality
          • Research and Development
          • Supply Chain
        • PeopleUnderstand the purpose of the people function in the business studies curriculum, see real life examples within our case studies with downloads
          • Communications
          • Developing People
          • Diversity
          • Equal Opportunities
          • Managing Change
          • Motivation
          • Organising People
          • Protecting People
          • Recruitment and Selection
          • Roles and Responsibilities
          • Skills and Competencies
        • StrategyUnderstand the purpose of the strategy function in the business studies curriculum, see real life examples within our case studies with downloads
          • Aims and Objectives
          • Business Expansion
          • Business Organisation
          • Business Planning
          • Business Start Up
          • Business Strategy
          • Culture
          • Decision Making
          • Enterprise
          • Growth
          • Mission
          • Risk
          • Sectors of Industry
          • Stakeholders
          • Strategic Planning
          • Types of Organisation
          • Vision
      • By Company
      • Resources
        • Revision TheoryUnderstand the business studies curriculum with our theory pages and see real life examples within our case studies with downloads
        • Teacher Resources
    • eBook Store
          • Printed Books By Edition
          • Audio Case StudiesOur case studies cover a wide variety of real business topics from Accounting & Finance, Communication and Decision Making to Brand Promotion, External Influences to Strategic Planning.These are intended to not only help students pass exams but to help them gain a fundamental understanding of modern business, preparing them for a future career by bringing theory to life in “actual” business situations and practices.The case studies are designed to support independent learning, creating a number of personal, learning and thinking skills (PLTS), at the same time as encouraging more in depth understanding (and therefore better results), giving teachers and students alike a clear picture of the progress achieved.Although case studies are free to view individually online there is no substitute for having a Audio version to listen to each case study.
          • ePostersBuy these A3 sized ePosters as an effective visual aid to learning. Displaying these educational posters in the classroom reinforces key learning points and messages essential to the successful completion of each business module.
          • eBook Collections
            • eBookS by Topic
            • eBooks by Edition
          • Case Study eBooks
            • External Environment eBook
            • Finance eBooks
            • Marketing eBooks
            • Operations eBooks
            • People eBooks
            • Strategy eBooks
          • Case Study PDF's
            • Strategy
            • People
            • Operations
            • Marketing
            • Finance
            • External Environment
    • Membership
          • My account
            • Account details
            • My Orders
            • My Downloads
            • Lost password
          • Subscribe
            • Subscription levels
            • 1 Hour £10
            • 1 Day £25
            • 30 Days £99
            • 3 Months £175
            • 1 Year £599
            • Monthly Subscription £29
          • Log In


            Lost Password?

    • Business
          • Business Marketing
          • Coronavirus
          • Entrepreneur
          • Small Business
          • Law
          • Insurance
          • HR
          • eCommerce
          • Business Finance
            • Fintech
          • Cryptocurrency
            • Blockchain
            • Crypto Mining
          • Trading
          • Digital Marketing
            • Content Marketing
            • Social Media
            • SEO
            • PPC
            • Email Marketing
    • Lifestyle
          • Cannabis CBD
          • Fashion
          • Motoring
          • Travel
          • Health
          • Money
            • Gambling
            • Casino
          • Education
          • Careers
          • Property
    • Technology
          • Artificial Intelligence
          • Computing
          • Internet
          • Gaming
          • Digital Business
          • VOIP
          • Virtual Reality
    • Contact Us
          • Guest Posting
          • Editorial Links
          • Writing and Publishing
          • Homepage Links
          • Copyright and Licensing
          • Call Us 0203 376 4987
            • Your name

              Your Email

              Your Message

      • 0
      Sign in
      Welcome! Log into your account
      Forgot your password? Get help
      Privacy policy
      Password recovery
      Recover your password
      A password will be e-mailed to you.
      • Companies

      Dixons Group

      By
      Business Case Studies
      -
      15 January 2020
      Facebook
      Twitter
      Pinterest
      WhatsApp
      Linkedin
        • Edition 7 On-line shoppingThis growth case study looks at why Dixons turned to the Internet, and why for them it is proving a success.
          1. Introduction
          2. Building on Dixons’ strengths
          3. Overcoming initial obstacles
          4. On-line shopping
          5. Evaluating the success of on-line business
          6. Conclusion
        • Edition 6 Going for growthThis growth case study looks at the Group’s approach to growth, first in the context of the UK domestic market and then in relation to its recent moves into Ireland and continental Europe.
          1. Introduction
          2. Growing the UK market
          3. Entering continental Europe
          4. Benefits of entering new markets
          5. Identifying consumer trends
          6. Conclusion
        • Edition 5 Revolution in retailingThis branding case study focuses on how Dixons Group has built its existing brands and created new brands to strengthen its market position.
          1. Introduction
          2. External and internal expansion
          3. SWOT analysis
          4. Retailing propositions
          5. New channels to market
          6. Conclusion
        • Edition 4 Organisational changeThis business expansion case study focuses upon how the Dixons Group developed a business strategy which enabled it to achieve its corporate aim ‘to be number one in the electrical and electronic market-place’.
          1. Introduction
          2. Strategic decisions
          3. Acquisition
          4. Meeting the demands of the customer
          5. Responding to the changing business environment
          6. Conclusion

        • TAGS
        • Branding
        • business environment
        • Business Expansion
        • Business Strategy
        • Growth
        • market
        • Place
        • Swot
        Previous articleDiesel
        Next articleDr Martens
        Business Case Studies

        RELATED ARTICLESMORE FROM AUTHOR

        Lifestyle

        The way we charter yachts and boats is changing

        Business

        Faccin Group’s case study for Enerfab

        HR

        HR trends for 2022 and the decade ahead

        Recent blog posts

        Business

        Faccin Group’s case study for Enerfab

        HR

        HR trends for 2022 and the decade ahead

        Casino

        Explaining the Math Behind Online Slots

        eCommerce

        How Digital Transformation Can Positively Impact The Dropshipping Business

        Trading

        Trading Ethereum: A beginner’s guide

        Business

        Improving The Supply Chain With Data Analytics And Intelligence

        Business Case Studies
        • Contact
        • Terms of service
        • Privacy policy
        • Copyright

        © Copyright © 1995 - 2022 GC Digital Marketing

        Facebook
        RSS
        Twitter