• × Long term maintenance of a classic brand name (PDF) 1 × £5.99
• × Effective strategies for long-term growth (MP3) 2 × £6.99
• × Converting to a PLC (PDF) 1 × £5.99
• × Taking a long-term view - developing fuels for the future (MP3) 1 × £6.99
• × Managing the supply chain to meet customer needs (MP3) 1 × £6.99
• × Building a brand in order to sustain its life cycle (MP3) 1 × £6.99
• × Embracing and pursuing change (MP3) 1 × £6.99
• × Continuous improvement as a business strategy (MP3) 1 × £6.99
• × The importance of quality in creating competitive advantage (MP3) 1 × £6.99
• × Using the marketing mix in the fashion industry (PDF) 1 × £5.99
• × Segmentation (MP3) 1 × £6.99
• × Leading a revolution in banking (PDF) 2 × £5.99
• × How a brand promise drives change in a multinational organisation (PDF) 1 × £5.99

Subtotal: £98.85

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